Marketing & PR Specialist
4 weeks ago
Human Resources Specialist | Human Resources Generalist | Human Resources Business Partner | Human Resources and AdministrationJOB CONTENTResponsible for providing support to the Marketing & CRM Manager – MEA in day-to-day operations of the Marketing department to improve internal and external communications and better promote the brand at an organizational and departmental level. Also responsible for ensuring the coordination of day-to-day marketing and PR activities within the agreed upon guidelines and offering incentives or tailor-made action plans across UAE, Kuwait, Turkey and Saudi Arabia.FUNCTIONAL RESPONSIBILITIESMarketingAssist in the development of yearly and quarterly marketing plans and calendar of activities for the respective portfolio of brands.Implement the marketing and promotional activities for the brand, as per the agreed plans.Maintain a thorough understanding of relevant Principal requirements and guidelines, ensuring that all the respective brands within the business apply and adhere to the guidelines across all managed marketing activities.Coordinate on a daily basis with the sales team and/or store managers to identify possible marketing requirements and support for the business.Assist line manager in collating data for reports on brand performance, marketing initiatives, customer mix, post activity reports after each sponsorship/display activity, etc. as required.Assist in collating competitors' activities vis-a-vis communication, pricing, packaging, and planning.Maintain effective working relations and contacts with key external parties, such as vendors, mall management, etc.Update and maintain the marketing calendar for all promotional initiatives.PRCollaborate with key internal stakeholders to develop messaging and communication strategies that effectively convey the company's goals, values, and mission.Build and maintain relationships with media contacts and external stakeholders to generate positive coverage and maximize media exposure.Manage incoming media requests, ensuring timely and appropriate responses.Monitor, analyze, and report on media coverage, identifying opportunities to enhance the company's reputation and mitigate potential risks.Create and maintain a database of media contacts and other external stakeholders.Education/ QualificationGraduate, preferably in Business Administration with a specialization in Marketing.Experience3 to 5 years of marketing experience, ideally within luxury retail.Knowledge and SkillsExcellent communication and interpersonal skills.Good organizational and planning abilities including the ability to work under pressure and meet tight deadlines.Computer literate in Microsoft Office including Word, PowerPoint & Excel.LanguagesOther languages a plus as required.Travel RequirementsAvailability for business travel.FUNCTIONAL & CORE COMPETENCIESStrong analytical approach.Positive attitude in facing new projects.Autonomy and entrepreneurial spirit.Strong knowledge of CRM tools and techniques.#J-18808-Ljbffr
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PR Manager Marketing · ·
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