Senior Marketing Specialist Lead

2 weeks ago

Dubai, Dubai, United Arab Emirates Elevon Core Full time
PipeCare GroupUAE is seeking a dynamic and experiencedSenior Marketing Specialist Lead.
Byproviding technology and service focused solutions to theinternational arena of the oil and gas industry the PipeCare Groupof companies has been helping the customers ensure the integrity oftheir pipeline and facility assets for over 20 years.

Position summary:
Senior Marketing Specialist will manage ourstrategic marketing initiatives enhance brand recognition and driveeffective communication across various channels. This position willplay a pivotal role in developing and implementing comprehensivemarketing strategies to support the companys growthobjectives.

Key Responsibilities& Authorities:
  • GeneralMarketing:
    • Developand execute innovative marketing campaigns to promoteproducts/services.
    • Conduct market research toidentify trends and opportunities.
    • Collaboratewith crossfunctional teams to align marketing efforts with overallbusinessobjectives.
      • BrandRecognition:
        • Enhanceand maintain the companys brandidentity.
        • Monitor and manage brand consistencyacross alltouchpoints.
          • ContentCreation
            • Createcompelling content for various platforms including blogs socialmedia and newsletters.
            • Ensure content alignswith the companys messaging andvalues.
              • OnlineMarketing
                • Overseedigital marketing efforts including SEO SEM and onlineadvertising.
                • Manage the companys presence onvarious online platforms to optimizeengagement.
                • Utilize analytics to measure andreport on the performance of onlinecampaigns.
                  • CompanyWebsite:
                    • Maintainand update the company website to ensure accurate and currentinformation.
                    • Implement SEO best practices toimprove website visibility.
                    • Work closely withthe web development team for siteimprovements.
                      • SocialMedia
                        • Developand implement a social media strategy to increase brandawareness.
                        • Create engaging content for varioussocial media platforms.
                        • Monitor social mediachannels for industry trends and competitoractivities.
                          • Collaboration withSales:
                            • Contributeto the development of sales presentations andproposals.
                            • Ensure marketing materials alignwith the salesstrategy.
                              • IndustryEvents
                                • Representthe company at industry conferences andevents.
                                • Coordinate logistics for participationin trade shows and exhibitions.
                                • Network andbuild relationships within theindustry.
Qualification:
  • Bachelors degree in marketingCommunications or related field.
  • Provenexperience in marketing and communications with a focus on B2Benvironment.
  • Excellent written and verbalcommunication skills
  • Proficiency in digitalmarketing tools and platforms
  • Familiarity withthe technical aspects of the industry ispreferred.
  • Strong project management skills andthe ability to meet deadlines.
Ifyou are a resultsoriented individual with a passion for drivingbrand success and effective communication we invite you to applyfor this exciting opportunity. Please submit your resume coverletter and a portfolio showcasing relevant work.

About PIPECAREGroup:

PIPECARE Group offerscomprehensive InLine Inspection Services to identify and sizepipeline threats Utilizing advanced technologies such as MagneticFlux Leakage Transverse Field Inspection Ultrasound and specializedtools PIPECARE ensures precise detection and assessment of variouspipeline anomalies.

What wedo:

InLine InspectionServices

PIPECARE providesInLine Inspection Services to locate identify and size threatssupporting integrity managementrequirements.

Check out our AI Technology andother cuttingedge technologies by clicking the following YouTubeLinks:

PIPECARE GroupYouTube

SMART AI CALIPERInspection experience like neverbefore

InspectionTechnologies

Magnetic FluxLeakage (MFL): Detects and sizes general corrosion and metal lossanomalies especially circumferentiallyoriented.

Transverse Field Inspection (TFI):Detects and sizes general corrosion and metal loss anomaliesprimarily axially oriented.

Ultrasound (UT):Detects and sizes general and other metal loss anomalies with highdepth sizing accuracy.

Ultrasonic CrackDetection: Detects and sizes cracks and colonies ofcracks.

Caliper (Geometry): Detects and sizesdeviations in the ideal circular shape of a pipeline (dentsovalities wrinkles etc.).

SpecializedTools and Technologies

Combo Tools: Usemultiple measurement systems in variouscombinations.

Specialized Tubing Technologies:Designed for Furnace and DownholeOperations.

EqualOpportunity Employer: We are an equal opportunity employer and allqualified applicants will receive consideration for employmentwithout regard to race color religion sex sexual orientation genderidentity or expression pregnancy age national origin disabilitystatus genetic information protected veteran status or any othercharacteristic protected bylaw.

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Key Skills
Digital Marketing,Marketing,GoogleAnalytics,Pardot,HTML5,MailChimp,Marketing Automation,SalesforceMarketing Cloud,HubSpot,Responsys,Email Marketing,Social MediaManagement
Employment Type : FullTime
Experience: years
Vacancy: 1

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