Marketing Director

4 days ago

Sharjah, Sharjah, United Arab Emirates Al Marwan Group Full time

Who weare:

Al Marwan Group is a holdingcompany established in 1978 Al Marwan Group has grown a strongdiversified portfolio in Real Estate Development &Management Hospitality General Contracting and Heavy Machinerytrading of brand new and used equipment for the Construction MiningOil and Gas industries.

PositionSummary:

The Marketing Directorwill lead the overall marketing strategy for Al Marwan Developmentoverseeing the development and execution of marketing plans thatdrive brand visibility customer engagement and revenue growth. Therole requires a seasoned marketing professional with extensiveexperience in real estate marketing branding digital strategies andteam leadership. The Marketing Director will work closely with thesenior leadership team to align marketing efforts with the companysbusiness objectives and ensure consistent brand messaging acrossall channels.

KeyResponsibilities:

StrategicPlanning &Leadership:

  • Develop andimplement comprehensive marketing strategies to enhance Al MarwanDevelopments brand position and marketpresence.
  • Lead and manage the marketingdepartment providing guidance and support to ensure the teamssuccess.
  • Collaborate with senior leadership toalign marketing goals with the companys business objectives andgrowth plans.

BrandDevelopment &Management:

  • Oversee thedevelopment of brand identity and messaging ensuring consistencyacross all platforms.
  • Create and implementbrand campaigns that resonate with target audiences and buildlongterm brandloyalty.

Digital& TraditionalMarketing:

  • Overseedigital marketing strategies including SEO SEM email marketingsocial media and content marketing.
  • Plan andexecute traditional marketing initiatives such as print mediaevents andpartnerships.

MarketResearch &Analysis:

  • Conductmarket research to understand customer needs industry trends andcompetitive landscapes.
  • Analyze marketingperformance and adjust strategies based on data insights tomaximizeROI.

Advertising& MediaRelations:

  • Develop andmanage advertising campaigns (both digital and traditional) workingwith external agencies and mediapartners.
  • Build and maintain relationships withmedia outlets influencers and industry professionals to ensuremaximum brandexposure.

LeadGeneration & SalesSupport:

  • Work closelywith the sales team to generate qualified leads and support salesefforts through targeted marketinginitiatives.
  • Oversee the development of salescollateral promotional materials and campaigns to driveconversions.

EventManagement:

  • Plan andexecute highprofile events such as property launches trade showsand client engagements to promote the brand and foster customerrelationships.

Qualifications:

  • Bachelorsdegree in Marketing or a related field. A Masters degree inMarketing or related field.
  • Minimum of 810years of experience in marketing with at least 5 years in aleadership role preferably in the real estateindustry.
  • Proven experience in developing andexecuting successful marketing strategies in the real estate orconstruction sector.
  • Strong knowledge ofdigital marketing tools and platforms including SEO SEM GoogleAnalytics and social media.
  • Excellentcommunication leadership and project managementskills.
  • Ability to work under pressure and meetdeadlines while maintaining a high standard ofquality.
  • Creative mindset with stronganalytical and problemsolvingabilities.

OtherPreferredSkills:

  • Experienceworking with crossfunctional teams in a dynamic and fastpacedenvironment.
  • Indepth knowledge of the localmarket and real estatetrends.
  • Fluency in Arabic andEnglish.
Key Skills
Digital Marketing,B2BSales,Marketing,Pardot,Marketing Automation,CustomerSegmentation,HubSpot,Multichannel Marketing,MarketResearch,Affiliate Marketing,Social Media Management,LeadGeneration
Employment Type : FullTime
Experience: years
Vacancy: 1

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