Marketing Specialist

1 month ago


Abu Dhabi, United Arab Emirates UNITED ARAB EMIRATES UNIVERSITY Full time
Job DescriptionThe Role Job Description Duties and Responsibilities

Participate in generating ideas that help in developing the marketing of the university, in line with the competencies of the main administration.Help in evaluating the marketing and technical production for the department, proposing new ideas and follow up on their implementation.Contribute to the performance of the university and prepare a periodic report that includes the performance of the department over specific periods.Develop proposed and implementable development plans.Post marketing materials on the university's website.Revise and update the university's publications.Oversee the media monitoring and content analysis of the university's news.Assist in marketing the future plans of the university by producing publications, and organizing marketing campaigns and events.Develop external partnerships to enhance the University's relations with the International community.Assist in building a database of the partners and sponsoring institutions, including data of their employees.Build media relationships with local, regional and international media.Craft a robust, effective, creative, and forward thinking PR strategy.Explore various avenues and platforms for our corporate message circulation.Research, write and distribute press releases & communications to targeted media / regions/ specific audiences.Work as part of the marketing team to develop content adverts, videos, social media.Assist with the production of publications, such as in house brochures and newsletters.Proofread and edit online and printed Documents.Liaise on a daily basis with stakeholders and the media, often via telephone, email and face to face meetings

RequirementsMinimum Qualification

At least a Bachelor's degree in public relations, journalism, mass communication, marketing, or related field

Preferred Qualification

Training courses in effective communication skillsTraining courses in measuring and achieving customer satisfaction.Training courses in customer care and service excellence.Training courses in common mistakes in marketing and sales activities.

Specialized competencies

Strong leadership skills, engaging personality, and public speakingExcellent organizational and interpersonal skillsEnglish language proficiency.Detail oriented, with strong written and editing skills.

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