Content Manager

1 week ago


Dubai, Dubai, United Arab Emirates Uppush Full time

We are looking for a Content Manager, with experience in communications, market research, brand voice, blogs, SEO, keyword research and online advertising content.

Responsibilities
  • Ensure the content marketing strategy aligns with the customer journey to increase customer conversion rates and improve retention rates.
  • Create inbound and outbound content to serve as the fuel for all marketing channels. These include whitepapers, brochures, infographics, sales enablement documents, video storyboards, and interviews.
  • Increase MQL and SQL conversion by mapping aligning content with customer needs and interests.
  • Drive visitors to the web site with quality tailored content. Your motivation should be to always inspire, entertain, educate, and compel, the reader into performing the desired action. In short: turn them into customers
  • In collaboration with digital marketing, create a structured process for keyword research and monitoring that's applied seamlessly into brand collateral.
  • Manage and maintain a content inventory including editorial calendars and content assets.
Requirements
  • A minimum of three years of content experience, and a minimum of five years of work experience.
  • Bachelor's Degree in Communications, English, English Literature, Journalism, Media Studies, or Marketing.
  • Excellent written and spoken Native-level English.
  • Tweet, Email or Blog, your content increases conversion and sales.
  • Experience running campaigns and projects, taking them from idea to execution.
  • A structured process for keyword research and monitoring that's applied seamlessly into brand collateral.
  • The foresight to expand on market trends.
  • Knowledge of building link acquisition strategies and outreach campaigns.
  • A passion for crafting Tone of Voice and creating Writing Guides.
  • An attitude for collaboration with the Sales and Product teams.
What We Offer

A fun and empowering work environment where creative thinking and entrepreneurial spirit is rewarded with strong incentives and a fantastic development scheme. Not to mention 365 days of sunshine and some of the world's best bars for letting your hair down after work

#J-18808-Ljbffr
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