Regional Digital Marketing Leader

2 weeks ago


Dubai, Dubai, United Arab Emirates Al-Futtaim UAE Full time
  • Support the Marketing Manager in developing the Digital Marketing Plan – in line with the predefined business priorities and KPIs.
  • Using all digital channels to ensure top of mind awareness of the IKEA brand.
  • Ongoing responsibilities for Social Media management, Search Engine Optimization, Search Engine Management, and Website management; through internal teams, and external agencies.
  • Day-to-day interaction with key agency stakeholders to ensure the effective and timely delivery of marketing priorities.
  • Establish and manage relationships with the franchise principal, internal stakeholders, and work as one of the ambassadors of the Marketing team.
  • Establish and manage positive relationships with relevant Marketing personnel on a regional level, and other internal departments such as IT, Sales & Range, and Customer service.
  • Ongoing responsibility for planning of digital performance and advertising projects and post-implementation – working closely with relevant internal / external stakeholders and partners (e.g. web analytics, agencies) to ensure detailed reporting, insights, and optimization.

PERFORMANCE MARKETING TRACKING & OPTIMIZATION

  • Create and implement SEM strategy and budget allocation to meet business objectives.
  • Effectively manage digital advertising budgets in order to maximize ROI, engagement and reach to drive e-commerce activities and traffic generation across SEM, Digital Media, and Paid Social.
  • Work with the existing customer database and CRM Leader in the application of relevant insights, processes, tools and thinking – to optimize Marketing effectiveness for all Digital Marketing campaigns and measure ROMI.
  • Work alongside the Marketing Manager to implement, monitor and optimize performance advertising and tracking activities against agreed KPIs – and ensuring they are reported to key stakeholders in a timely and accurate fashion.

CHANNEL DEVELOPMENT & MANAGEMENT

  • Working with external vendors and internal stakeholders to manage all content marketing campaigns across all of the IKEA digital touchpoints including Social, Paid banners, website, and LED screens
  • Working with Social agency to ensure all communities are being controlled to the best global standards.
  • Advanced knowledge on digital channels to make targeted recommendations of how to deliver successful activities within each channel and combined channels
  • Build and execute content strategies to attract and interact with targeted virtual communities and network users.
  • Demonstrated knowledge in digital channels plus digital analytics tools, plus well-versed with influencers and thought leaders.

WEBSITE DEVELOPMENT MANAGEMENT AND E-COMMERCE ALIGNMENT

  • Work with the Marketing Manager and other business stakeholders to produce creative and intuitive solutions for business needs and managing execution with development teams and third-party stakeholders in a flawless manner.
  • Provide specific input towards the optimization of marketing content, and user interface optimization on owned media platforms including the IKEA website.
  • Demonstrate deep knowledge of traffic generation and conversion funnel optimization.
  • Work with E-commerce stakeholders to ensure business KPIs are being met and exceeded by continuous optimization of traffic and conversion rates.
  • Insure best-in-class customer service is being achieved online.

MARKETING TECHNOLOGY & OPERATIONS

  • Support the Manager Marketing in applying and optimizing campaign reporting, analytics capabilities and processes.
  • Support the Manager Marketing in identifying, leveraging, and optimizing new and existing channels and touch-points – reflecting relevant cultural, language, market and / or audience insights and data.
  • Ensure campaign content is developed and delivered in a way that best exploits both the available data insights and marketing technology – to ensure scalability and personalization.
  • Ensure internal communication is top-notch and to display flawless communication skills to insure team alignment.

Required skills to be successful

  • Experience of working on website development and the optimization of online media
  • Experience of digital media communication and digital marketing techniques
  • Experience in social media
  • Has worked with Illustrator, In design, HTML, Flash, Paint shop pro and Photoshop previously
  • Has worked with Reporting tools- reporting & configuration & data analysis
  • Web CMS experience

What equips you for the role

  • 1 to 3 years in a similar role.
  • Ability to evaluate creative solutions, based on IKEA values and give clear feedback to marketing team and external agencies.
  • Experience of using knowledge of consumer behavior to develop effective communication.
Disclaimer: is only a platform that connects job seekers and employers. Applicants are advised to conduct their own independent research into the credentials of the prospective employer.We always make certain that our clients do not endorse any request for money payments, thus we advise against sharing any personal or bank-related information with any third party. If you suspect fraud or malpractice, please contact us via contact us page.

Dr. Job is an online platform that connects employers with skilled job seekers, facilitating the search for job opportunities and top talent. Established in 2015. Dr. Job has emerged as the UAE premier job portal, attracting thousands of job seekers every day in UAE.

#J-18808-Ljbffr

  • Dubai, Dubai, United Arab Emirates GE Digital Full time

    PGOG Regional Commercial Leader (EMEA) | GE Digital CareersDescription:The EMEA Digital Commercial Leader will be a champion for the commercial organization as the visible face with key customers in the EMEA region on critical pipeline opportunities across various energy segments, in external markets/events, and with external talent...


  • Dubai, Dubai, United Arab Emirates Al-Futtaim Full time

    Established in the 1930s as a trading business, Al-Futtaim Group today is one of the most diversified and progressive, privately held regional businesses headquartered in Dubai, United Arab Emirates. Structured into five operating divisions; automotive, financial services, real estate, retail and healthcare; employing more than 35,000 employees across more...

  • Digital Marketer

    2 weeks ago


    Dubai, Dubai, United Arab Emirates INGENIOUS DIGITAL MARKETING MANAGEMENT Full time

    Responsibilities: Develop and execute impactful digital marketing strategies aligned with business goals. Stay updated on emerging trends in the digital landscape. Implement social media campaigns to boost brand visibility. (Facebook, Twitter, Instagram, Tiktok, Snapchat) Monitor and analyze social media performance. Collaborate on optimizing content for...


  • Dubai, Dubai, United Arab Emirates AIMS Digital Marketing Full time

    We are looking for an experienced Male or Female applicant preferably Arabic speaking with result-driven Sales Manager to join our marketing teamDigital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.We are expecting you to have at least 2 years'...


  • Dubai, Dubai, United Arab Emirates Jon East Digital Marketing Est Full time

    Digital Marketing ExecutiveJob Types: Full-time, ContractSalary: From 2500AED to 4000 AEDWe are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing and managing the overall company's digital marketing...


  • Dubai, Dubai, United Arab Emirates INGENIOUS DIGITAL MARKETING MANAGEMENT Full time

    About the JobIn the role of Digital Marketing Specialist at Ingenious Digital Marketing Management, Your duties will include crafting and executing strategies to enhance our social media footprint and paid ad campaigns, improving search engine visibility through SEO initiatives, and overseeing Google Ads campaigns to boost both website traffic and conversion...


  • Dubai, Dubai, United Arab Emirates VOUS Digital Marketing Agency Full time

    Digital Marketing Manager Jobs In Dubai | VOUS Digital Marketing AgencyFor More Top Organization Jobs Click HereDescription:If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You should have a...


  • Dubai, Dubai, United Arab Emirates Nexus Digital Marketing Pvt Ltd Full time

    ob Position: Digital Marketing ManagerWork Exp : - 4 yearsQualification : Bachelor's or master's degree in marketing or a related fieldKey skills : Solid understanding of Business development, Team Building & management. Highly creative with excellent analytical abilities. Knowledge of SEO, SEM, SMM.Please read the below job descriptions & requirement...


  • Dubai, Dubai, United Arab Emirates Digital Virgo España SA. Full time

    Please send us any files you would consider useful for your application. Digital Marketing Specialist – Middle EastDubaiPermanent ContractBe part of the solid Year-on-Year growth of Digital Virgo in the Middle East region. We are looking for a talented individual with proven digital marketing skills to be part of the Business Operations team. Your role...

  • Digital Marketing

    2 weeks ago


    Dubai, Dubai, United Arab Emirates Atlas Marketing Full time

    [Atlas honey] is searching for a talented and driven Digital Marketing Specialist to join our growing team. If you have a passion for leveraging digital channels to drive brand awareness, engage audiences, and generate leads, this is an exciting opportunity for you. As a Digital Marketing Specialist, you will play a crucial role in developing and...


  • Dubai, Dubai, United Arab Emirates Auxwall Digital Marketing and Softwares Full time

    Are you a creative mind with a passion for digital marketing? Do you excel in designing compelling content, crafting stunning visuals, and navigating the intricacies of SEO? If so, we want YOU to be a part of our dynamic teamKey Responsibilities:Content Creation:Develop engaging and shareable content across various digital platforms.Collaborate with the...


  • Dubai, Dubai, United Arab Emirates VOUS Digital Marketing Full time

    We are looking for a talented Digital account manager to join our team. You will manage our client portfolio to help our clients improve their web presence. As a Digital account manager, you should have solid experience in marketing with a customer service approach. You should also have a clear idea of how digital tools add value to company strategy and...


  • Dubai, Dubai, United Arab Emirates Trustline Digital Full time

    Job Title: Digital Marketing InternLocation: Dubai, UAEDuration: 3 MonthsAbout Trustline Digital:Trustline Digital is at the forefront of digital marketing, providing data-driven solutions that power business success. Our commitment to quality, transparency, and results differentiates us in the industry. As a quantitative digital marketing firm, we offer...


  • Dubai, Dubai, United Arab Emirates Xpert Digital Pvt Ltd Full time

    Xpert Digital (XD) is an award-winning digital banking services partner for the World's #1 banking software company. XD helps banks transform their business digitally in record time to become digital leaders in their respective territories specializing in Retail, Corporate and Digital lending innovative solutions.With deployments in over 40 banks in 22...


  • Dubai, Dubai, United Arab Emirates ONEPRO INTERNATIONAL MARKETING MANAGEMENT Full time

    Role Overview:As a Digital Marketing Manager you will be responsible for possessing expertise in managing platform integration, tag management, and ads tracking across all paid activities. The role will involve strategizing, executing, and optimizing digital advertising campaigns to drive brand awareness, engagement, and conversions.Responsibilities and...


  • Dubai, Dubai, United Arab Emirates Digital At M Full time

    We are looking for an experienced and result-driven Digital Marketing Strategist to join our awesome marketing team As a Digital Marketing Strategist at our company, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.ResponsibilitiesBuild, plan and implement the overall digital marketing...


  • Dubai, Dubai, United Arab Emirates MMC Corporate Full time

    Regional Internal Communications LeaderWhat can you expect: Reporting to the Internal Communications Leader, Marsh McLennan International, and as a member of the Internal Communications Center of Excellence, you will drive and lead communications activities across this diverse region. You will set the internal communications strategy, plan and operating...


  • Dubai, Dubai, United Arab Emirates Digital Media Sapiens Full time

    Responsibilities Developing and implementing effective digital marketing strategies Communicating with clients to understand their marketing requirements Identifying various social media channels that drive greater audience engagement Reviewing the digital marketing budget and ensuring project completion within the same Analyzing ongoing digital marketing...


  • Dubai, Dubai, United Arab Emirates Digital Media Sapiens Full time

    Listed below are some job responsibilities that the Digital Marketing Trainer should have. Should have been into the digital marketing field for at least 3+ years. Should have been into training for at least 2+ years. Should have practical knowledge about all the social media platforms. Planning and preparing courses and lessons for digital marketing....


  • Dubai, Dubai, United Arab Emirates GE Digital Full time

    Job Description Summary: As a Field Marketing Manager for GE Digital you will develop, execute and measure regional marketing plans to create awareness, build and accelerate regional sales pipeline, and engage with prospects and customers in region. You will leverage your experience to deliver pipeline-impacting campaigns, events,customer events,...