Assistant Manager Digital Performance

2 weeks ago


Dubai, Dubai, United Arab Emirates STERLING PERFUMES INDUSTRIES Full time
Seeking a detailed oriented Digital Performance marketer to join our vibrant team at Sterling Group. Proven experience in digital media planning and buying, with a focus on paid search, social, and display advertising.

Key Qualifications/Skillset:

  • Proficiency in SEO tools such as Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs, etc.
  • Relevant certifications such as Google Ads, Google Analytics, or other industry certifications are a plus
  • Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)

Responsibilities:

  • Develop and implement comprehensive paid media strategies across various digital channels, including but not limited to Google Ads
  • YT, Meta Instagram + Facebook Ads, Tiktok Ads and Programmatic display. Specializing in SEO optimization along side search engine marketing
  • Plan, execute & optimize paid media campaigns to achieve key performance indicators (KPIs) such as awareness, traffic, conversions, and return on ad spend (ROAS)
  • Conduct audience research and segmentation to identify target demographics and refine targeting parameters for optimal campaign performance
  • Conduct keyword research, analysis, and optimization to identify opportunities for improving search engine rankings and increasing organic traffic
  • Optimize website content, structure, and metadata to align with SEO best practices and improve user experience and search engine crawling/indexing.

Pay:
AED9, AED10,000.00 per month

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