Marketing Specialist

1 week ago


Dubai, Dubai, United Arab Emirates Precision Hire Solution Full time

The Role
We are looking for a dynamic and innovative Marketing Specialist to join our team at Grass it Up, an outdoor furniture company. As our Marketing Specialist, you'll have a crucial role in strengthening our brand presence, engaging with customers, and boosting sales growth. This position is multifaceted, requiring a proactive approach, excellent communication skills, and a love for marketing.

  • Responsibilities:
  • Social Media Management: Create and curate engaging content for our social media platforms (Instagram, Facebook, LinkedIn, etc.). Monitor social media channels, respond to inquiries, and foster community engagement. Capture high-quality photos and videos to showcase our products and brand.
  • Event Organization: Plan and execute promotional events, product launches, and collaborations. Identify opportunities for participation in relevant industry events and trade shows.
  • Website Management: Maintain and update our company website to reflect our brand identity and product offerings. Optimize website content for SEO and user experience.
  • Marketing Strategy: Develop and implement marketing campaigns aligned with business goals. Analyze market trends, customer behavior, and competitor activities to spot growth opportunities.
  • Sales Enhancement: Work with the sales team to create targeted campaigns that generate leads and conversions. Track key performance metrics and adjust strategies accordingly.

Requirements
Qualifications: Bachelor's degree in Marketing, Business, or a related field. Proven experience in social media management, event planning, and website administration. Proficiency in photography and basic graphic design. Strong analytical skills and data-driven decision-making. Excellent written and verbal communication skills. Creative thinking and the ability to think innovatively. Familiarity with CRM tools and marketing automation platforms.

  • Additional Skills (Desirable):

Experience with influencer marketing and affiliate programs. Knowledge of outdoor furniture industry trends. Ability to craft compelling copy for advertisements and promotional materials. If you're enthusiastic about marketing, adaptable, and eager to make a difference, we'd love to hear from you.

About the company
Grass it Up meets the demands of a sophisticated clientele seeking durable, high-quality products with unique designs that stand out and perform well under harsh weather conditions experienced in the Middle East. Our designers meticulously select brands and materials to meet Grass it Up's high expectations, making it one of the most challenging selections in the market. We feature carefully chosen brands from Belgium, Italy, France, and top-quality Chinese brands.


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