Group Retail Manager

2 weeks ago


Dubai, Dubai, United Arab Emirates Mouawad Full time

Job Summary:


To achieve targeted sales revenue and turnover for all the boutiques, by maintaining and enhancing high customer enchantment standards and driving team performance through continuous motivation and strategic sales planning.


Duties and responsibilities:

  • Develop and implement sales targets and KPIs across Mouawad boutiques in all the areas covering GCC, Europe and MENA, the Far east, and the US.
  • Create a vision for the sales department and execute it by giving clear instructions to the Boutiques Managers/Country Managers, and follow up on a thoroughly designed plan for the coming 1 year, 3 years and 5 years.
  • Direct and lead the Boutique Managers/Country Managers and department heads to achieve quarterly and yearly sales objectives as established in the Company Strategic Plan.
  • Suggest, monitor, and control sales margins and discounts and ensure the profitability of all Mouawad boutiques.
  • Integrate and align sales plans with the available processes and resources, and IT systems (AX, Salesforce, BI) to increase the capability and efficiency of the sales team.
  • Provide leadership to the daytoday operations of the sales department, while maintaining a focus on the company's strategic goals and customer enchantment standards.
  • Prepare reports to General Manager and Co-Guardians on the monthly sales by item category and highlight any observations made.
  • Analyze sales statistics and KPIs to determine any business growth potential and keep the management up to date on any sales leads or potential locations.
  • Use the data provided to deliver the best options that facilitate decisionmaking.
  • Update the company on any sales trends within the different markets and allow the organization to make and adjust plans and tactics accordingly.
  • Recruit, lead and influence a successful and experienced team of boutique managers and department heads, continuously assess their performance, and make hiring/firing decisions when needed.
  • Manage effectively every element/step of the sales process on an individual level and build a topnotch sales team, with impeccable customer service and aftersales service.
  • Build and update the sales department's SOPs and policies" and communicate clearly to all the retail
staff by reducing exceptions to the minimum.

  • Collaborate closely with the merchandising and marketing teams on developing new product lines. Ensure proper stock levels are maintained and dead stock/slowmoving items are depleted in all boutiques.
  • Ensure all the boutique managers are monitoring the average daily discounts and cumulative percentages to measure and maintain a decent variance.
  • Facilitate feedback to the management regarding retail needs, operational needs, business opportunities, and marketing/sales programs.
  • Provide inputs to HR to identify and reward star performers through the CIF System and develop career/succession planning inside every boutique.
  • Attract, retain, and train a diverse sales team and keep visiting the boutiques and motivating staff.
  • Reinforce training and assure they are well utilized at the Boutique level and communicate any further training needs to HR.
  • Function as the critical link between the retail sales team and other departments and provide the retail team with all necessary tools/inputs/guidelines and convey any necessary feedback from the market (internal &competitive).
  • Monitor staffing in all the Mouawad boutiques with regards to having the right number of manpower, staff roster maintenance, tracking staff productivity, and ensuring staff discipline in coordination with the Boutique managers.
  • Propose and monitor a successful and motivating incentives plan for all the stakeholders, on a quarterly and yearly basis.
  • Monitor the 'Customer Enchantment' standards across all the boutiques to ensure a consistent look and feel of all the brands.
  • Develop and maintain a strong work relationship with key clients, through continuous followup and cold calls.

Needed Skills and Competencies:

years of experience in the luxury Retail Industry

  • Excellent managerial and analytical skills
  • High Leadership skills, entrepreneurial attitude
  • Excellent interpersonal skills
  • Visionary and good strategic planning.
  • Extrovert personality, with a charismatic and influencing character
  • Excellent communication
  • Bilingualism is a plus: English & Arabic
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