Senior Marketing Specialist

1 week ago


Abu Dhabi, Abu Dhabi, United Arab Emirates React Mena Full time

We are seeking an experienced and strategic-minded Senior Marketing Specialist to lead our corporate branding and partnership development initiatives. This role is pivotal in elevating the brand presence of our company and its services while fostering strategic partnerships to drive growth and development. The ideal candidate will possess a deep understanding of corporate branding, exceptional communication skills, and a proven ability to cultivate strong partnerships.

  • Develop and execute comprehensive corporate branding strategies to enhance the visibility and reputation of the company and its services.
  • Lead the creation of brand positioning, messaging, and identity elements across all marketing channels, ensuring consistency and alignment with corporate objectives.
  • Collaborate with cross-functional teams to develop marketing materials, including brochures, presentations, and website content, that effectively communicate the company's value proposition.
  • Identify and cultivate strategic partnerships with industry stakeholders, including clients, suppliers, associations, and influencers, to drive business development and growth.
  • Negotiate and manage partnership agreements and contracts, ensuring mutually beneficial outcomes for all parties involved.
  • Plan and execute corporate events, sponsorships, and promotional activities to enhance brand visibility and engagement within the industry.
  • Conduct market research and analysis to identify market trends, competitive insights, and partnership opportunities.
  • Analyze marketing data and metrics to measure the effectiveness of branding and partnership initiatives, making data-driven recommendations for optimization.
  • Act as a brand ambassador, representing the company at industry events, conferences, and networking opportunities.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, or related field. Master's degree preferred.
  • 7+ years of experience in corporate branding, partnership development, or related marketing roles.
  • Proven track record of developing and executing successful corporate branding strategies and cultivating strategic partnerships.
  • Excellent communication and negotiation skills, with the ability to build and maintain relationships with key stakeholders.
  • Strong project management skills, with the ability to manage multiple initiatives simultaneously and deliver results on time and within budget.
  • Analytical mindset, with the ability to interpret marketing data and metrics to drive informed decisions.
  • Creative thinking and problem-solving abilities, with a focus on innovation and continuous improvement.
  • Strong leadership skills, with the ability to inspire and motivate team members towards common goals.
  • Proficiency in digital marketing tools and platforms, as well as Microsoft Office Suite.

Job Type: Full-time

Ability to commute/relocate:

  • Abu Dhabi: Reliably commute or planning to relocate before starting work (Required)

Experience:

  • Marketing Branding: 4 years (Required)

Language:

  • Arabic (Required)

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