Options & Upgrades / Cpo Leader, Middle East

1 week ago


Dubai, Dubai, United Arab Emirates GE Healthcare Full time

Job Description Summary:

As the clinical/technical sales expert for your assigned products/solutions/services, you will differentiate GE's offerings, convey compelling value propositions, lead the opportunity, qualify the customer needs, develop & present solutions proposals/quotations, & respond to customers' clinical/technical/process questions in order to successfully close increasingly complex clinical/technical/solution sales.

Responsible for creating and winning sales opportunities for their solutions and services for Middle East. Acting as the clinical/technical expert to establish and continuously develop the relationship with departmental and technical decision makers.

GE HealthCare is a leading global medical technology and digital solutions innovator. Our purpose is to create a world where healthcare has no limits.

Unlock your ambition, turn ideas into world-changing realities, and join an organization where every voice makes a difference, and every difference builds a healthier world.


Financial Performance:

  • Accountable to achieve orders & sales OP target for assigned accounts/territory
  • Provide input to deal pricing strategy & ensure pricing compliance for segment opportunities
  • Forecast orders/sales within the applicable sales funnel tools & reports for their products/solutions/services in their assigned territory/accounts Territory & Account Management
  • Create business plans for territory/assigned accounts including, but not limited to opportunity development, competitive strategies & targets
  • Build strong business relationships & formulate account strategies to continuously strengthen relationships within the assigned accounts/territory.
  • Identify & respond to key account technical & departmental decision makers' needs and maintain customer contact records in the relevant CRM tools
  • Continuously develop and improve a network of key opinion leaders within the assigned territory
  • Track and communicate market trends to/from the field including competitor data, and develop and lead effective counterstrategies Product & Market Expertise
  • Maintain up to date detailed knowledge of their product/services. Able to present/discuss the technology & clinical benefits in terms which are relevant to customers
  • Maintain up to date market & competitor knowledge related to their product/solutions/services
  • Continuously update their understanding of customers changing clinical and/or operational issues and challenges
  • Create viable product configurations meeting customer needs effectively, while achieving optimum margin for GE
  • Differentiate assigned product offering during the various stages of the sales process, effectively using GE resources/approved product marketing/product promotion material to actively support the customer through their decisionmaking process towards a successful outcome for GE
  • Promote product/solution and the company at relevant medical conferences/technical exhibitions Opportunity management
  • Identify/create new opportunities and work with sales leaders & account teams to continuously increase prospect funnel
  • Drive tender/bid process including the needs qualification, vendor selection, quotation and closure of their sales opportunities to meet orders/sales/margin targets as well as to maximize customer satisfaction
  • Create and maintain opportunities in the applicable sales funnel tool and/or CRM tools
  • Ownership of order & configuration quality at the point of entry to ensure accuracy, configuration integrity and that all requirements are tied to documented customer inputs
  • Estimate date of delivery to customer based on knowledge of the company's production and delivery schedules ensuring fulfillment of the order is according to customer expectations and enhances customer satisfaction One GEHC teamwork
  • Contribute to account plans as applicable covered by account managers/executives
  • Continuously educate/coach account team members on their product/service/solution strategy & offerings
  • Share and followup identified leads to other product lines within own accounts and/or One GEHC accounts Compliance
  • Adhere to & uphold highest standards of compliance to relevant international and local Regulatory and GE Healthcare Promotional Codes
  • Adhere to all applicable GE/GE Healthcare compliance policies, codes and training requirements
  • Identify and report any quality or compliance concerns and take immediate corrective action as required

Qualifications:

  • Bachelor's Degree or minimum 5 years of selling experience in a medical, healthcare or technical field (e.g. biomedical engineering, medical physics) or Life Sciences field
  • Previous experience in the Healthcare Industry
  • Ability to interface with both internal team members and external customers as part of solutions based sales approach
  • Ability to energize, develop and build rapport at all levels within an organization
  • Strong capacity and drive to develop career
  • Excellent verbal


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