Manager – Retail Marketing

1 week ago


Abu Dhabi, Abu Dhabi, United Arab Emirates Budge Recruitment Full time

Our client, one of the largest developers in the Middle East and North Africa region based in Abu Dhabi is currently looking for Manager – Retail Marketing who will develop retail strategy for the new co.

including planning, designing and positioning of the retail arm, develop marketing and budget plan covering launch, activation, events for retail and liaise with retail management team to ensure consensus and approval, responsible for marketing plan implementation and tracking.

Reporting to Senior Manager – Marketing and you will be responsible to;

Develop the core positioning, messaging and segmentation for companys retail arm
Create awareness, enhance visibility and strengthen the retail image of NewCo.
Develop and implement budget, marketing plan and sales support tools including launch collateral, customer touch points and corresponding ROI
Responsible for related events and exhibition planning and execution including project conceptualization, management, design, budget, execution and success measurement tools
Responsible for project brand building plans
Market Intelligence –lease, competition, marketing trends
Develop tailored content for presentations, datasheets, customer case studies that highlight the value proposition of the new co, retail arm
Work closely with communications team to ensure maximum leverage from media and PR
Work closely with customer service/CRM to register and monitor leads for lease
Manage agency relationship across marcom mix
Work closely with mall management team to ensure operational marketing activities are aligned with brand and marketing strategy

Business Capabilities
6+ years of Marketing experience , 3+ years experience in retail / shopping malls

Competencies
Confident in applying new technologies and innovate solutions
Creative problem solving
Adapt to changing conditions
Ability to prioritize, Hands on and action oriented
Demonstrated success in defining and launching complex real estate products
Excellent written and verbal communication skills
Proven ability to influence cross-functional teams without formal authority
Professional manner but able to take firm and timely decisions
Proven values based leadership

Education
Bachelors degree in marketing, business administration

About The Company


Welcome to a new world of Recruitment, our aim is simple, to extend the geographical boundaries of the recruitment industry to enable you to recruit the most highly qualified professionals your company deserves.

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