Manager, Communications
2 weeks ago
- Business unit: Brand & Strategic Initiatives
- Division: Marketing & Communication
Masdar is the UAE's clean energy champion and one of the largest companies of its kind in the world, advancing the development and deployment of renewable energy and green hydrogen technologies to address global sustainability challenges. Established in 2006, Masdar is today active in over 40 countries, helping them to achieve their clean energy objectives and advance sustainable development.
Masdar is jointly owned by Abu Dhabi National Oil Company (ADNOC), Mubadala Investment Company (Mubadala), and Abu Dhabi National Energy Company (TAQA), and under this ownership the company is targeting a renewable energy portfolio capacity of at least 100 gigawatts (GW) by 2030 and an annual green hydrogen production capacity of up to 1 million tonnes by the same year.
Job DescriptionPurpose for the job:
To develop and ensure effective implementation of various communication plans that are aligned to Masdar's overall communication strategy, with a strong (but not exclusive) focus on Masdar's financial priorities and content.
Job Responsibilities:
- Contribute to the development and implementation of yearlong communications plans, with a strong focus on Masdar's financial priorities, using a range of communications tactics across traditional and digital media channels.
- Develop and execute strategic communications campaigns.
- Develop timely and accurate content to ensure key messages are communicated across all channels.
- Work with the stakeholder outreach teams to encourage advocacy and ensure that key messages are being communicated effectively.
- Develop an appropriate messaging house and relevant proof points, with a strong focus on Masdar's financial priorities, that will be used across all materials and channels.
- Support and oversee the development of a range of communications materials – website, press releases, flyers, brochures, social media.
- Develop relevant briefing documents and talking points for key spokespeople.
- Oversee video content – including storyboarding and messaging.
- Support the wider team in developing a monthly newsletter by sharing insights, collating video testimonials and supporting the team with reaching out to key contributors.
Delivery of Content:
- Build and maintain strong relationships with local/regional media, with a strong focus on Masdar's financial priorities, to support communications objectives.
- Assess and recommend incoming media inquiries and opportunities.
- Oversee hosted media programme.
- Proactive pitching of announcements and media interviews.
- Prepare written responses to questions posed by the media.
- Develop compelling media pitches to target journalists.
- Collate and analyse media coverage.
- Identify media opportunities and implement campaigns around key programs and issues, including monitoring media cycles and updating media lists.
Management of stakeholders and third party service providers:
- Ensure relationships with service level providers are managed smoothly and effectively in a way that guarantees that Masdar is provided with quality and timely services, in line with relevant service level agreements.
- As and when required by management, personally manage key relationships/negotiations with relevant internal and external stakeholders in order to ensure the negotiation and agreement of favourable deals and agreements that safeguard Masdar's best interests while ensuring the delivery of necessary needs/goals.
Preferred Qualifications:
- MBA or relevant Master's degree from a top-tier internationally recognized higher education institution.
- Bachelor's degree in journalism, mass communication or related discipline.
Preferred Experience:
- 6-8 years of experience in corporate communications and content development in large and reputable organizations and a proven track record in the management of teams delivering content in a challenging environment or an equivalent experience.
Job-Specific Skills:
- Exceptional communication (verbal and written) and interpersonal skills leading to a consultative approach within a corporate/multifunctional environment.
- Good knowledge and understanding of financial transactions and regulatory reporting in diverse global markets.
- Strong understanding of the complexity and challenges of driving/building a project delivery culture and strong project management skills.
- Knowledge of latest marketing trends in the industry and beyond.
- Knowledge of diverse communications media and channels and latest trends.
- Strong knowledge of budget management.
- Strong problem-solving and decision-making skills.
- Excellent computer literacy, with strong background in Word, Excel, PowerPoint and Outlook.
- Excellent ability to plan and organize work and prioritize projects.
Masdar is one of the world's fastest growing renewable energy companies and a green hydrogen leader, placing the UAE at the forefront of the energy transition.
As a pioneer in advancing the clean energy sector and a key enabler of the UAE's vision as a global leader in sustainability and climate action, Masdar has developed projects in more than 40 countries across six continents and has invested, or committed to invest, in worldwide projects with a combined value of more than US$30 billion.
Masdar unites the UAE's three energy champions – Mubadala, ADNOC and TAQA – and will utilize their combined expertise to fulfill its purpose as a global clean energy pioneer across renewables and green hydrogen.
Promoting innovation in solar, wind, energy storage, waste-to-energy, and geothermal energy, Masdar has a proven record of delivering pioneering projects using cutting-edge clean energy technologies, that are commercially viable and bankable.
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