Performance Marketing Manager Jobs In Dubai | Al Futtaim Group
1 month ago
Identifying growth opportunities, testing hypotheses to improve performance and paid channel traffic and increasing ROASDelivering customer-focused, profitable multi-category campaigns to agreed targetsAddressing and escalating campaign performance issues.Responsible for AB tests, Search Query analysis and keyword miningWork closely with CRM team around content output and support EDM set upBriefing artwork & copy to support strategy & optimiseSupport marketing strategies for third party marketplace partners
Apply Also Cabin Crew Opportunities (UAE Nationals Only) Jobs in Dubai | EmiratesRequirement
The ideal candidate will have a proven track record of developing data-driven campaigns that drive exceptional ROI both on a direct basis, as well as longer term brand metrics.Establish, implement and measure the effectiveness of digital paid advertising initiatives to drive customers to locally relevant websitesDrive digital branding initiatives, specially on YouTube Video Ads, social media channels for relevant markets and have a full understanding of the digital branding metrics.Have solid knowledge of all performance marketing tactics across multiple advertising channels. (Display / SEM / Paid Social / App).Develop, execute and optimise every aspect of paid channels/campaigns (keyword development, ad copywriting, audience segmentation, bid management, budget monitoring, etc.)Analyse paid marketing KPIs by channel/campaign and dynamically reallocate the budget to maximize the KPIs.
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