SEO Officer – Digital

2 weeks ago


united arab emirates Alshaya Full time
Job Responsibilities
  • Works within the SEO team, reporting to the SEO Manager, inside the Digital Marketing team.
  • Is jointly responsible for the management, development, and performance of the SEO channel within eCommerce, including all Search Engine Optimization and App Store Optimization activities.
  • Works seamlessly with Senior Performance Managers, other Digital Marketing channel managers and brand teams to deliver the business plans for eCommerce brands.
  • Is responsible for the delivery of marketing channel targets and contributing to overall brand ROI targets
Job Requirements
  • At least 2 years of working in SEO marketing within an eCommerce business.
  • Deep understanding of all technical aspects of SEO, ASO and SEM and how to build strategies from them to increase discovery, traffic and sales.
  • Experience developing content strategies and creating content to optimize pages and achieve SEO & ASO objectives.
  • Experience using and leverage the full potential from SEO tools including Google Search Console, Screaming Frog, Ahrefs, MOZ.
  • Strong understanding of CMS platforms and semantic HTML.
  • Good commercial acumen and awareness of how to affect profit from any given activity
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