Salesforce Marketing Cloud Developer

2 weeks ago


dubai, United Arab Emirates Publicis Groupe Full time

Digitasis the Connected Marketing agency, built on the principle that there are better ways for brands to connect with people and people with each other. Leveraging comprehensive data, technology, creative, media and strategy capabilities and a proprietary planning process called North,Digitasdelivers ambitious outcomes via connected solutions that include Connected Campaigns, Social Marketing, Brand Experience, CRM & Loyalty, and Marketing Transformation. A Leader in Gartner’s Magic Quadrant for Global Marketing Agencies for six consecutive years, Digitasserves the world’s leading brands through a global network comprised of more than 4,500 employees across over 40 countries and 60 offices.

Job Description

As aSalesforce Marketing Cloud Developer, you will be responsible for:

-Develop and implement customized solutions using Salesforce Marketing Cloud to meet clients' marketing automation requirements.

-You will collaborate with cross-functional teams to design, develop, and deploy scalable and efficient solutions that enhance our clients' marketing capabilities.

-Experience with Salesforce Marketing Cloud applications, including Email Studio, Journey Builder, Automation Studio, Content Builder, and Mobile Studio.

-Design and build complex data models, data extensions, data extracts, and import/export activities.

-Develop and maintain AMPscript, SQL queries, and automation scripts to support data management and personalization needs.

-Implement marketing automation campaigns, including email marketing, SMS, push notifications, and social media integration.

-Implement Cloud Pages including gated content and preference centres

-Troubleshoot and resolve technical issues related to Salesforce Marketing Cloud configuration, data integration, API Integration and system performance.

-Perform system testing, debugging, and quality assurance to ensure the delivery of high-quality solutions.

-Stay updated with the latest Salesforce Marketing Cloud features, releases, and best practices, and provide recommendations for system improvements.

-Document technical specifications, system configurations, and development processes.

-Familiarity with HTML, CSS, and responsive design principles.

-Knowledge of marketing automation best practices, including email marketing, segmentation, personalization, and A/B testing.

-Understanding of CRM systems and integration with Salesforce Marketing Cloud.

-Experience with Salesforce Connector for seamless integration between Salesforce CRM and Salesforce Marketing Cloud.

-Excellent communication and collaboration skills to work effectively with clients and cross-functional teams.

Qualifications

-At least 5 years of experience with emphasis on Salesforce Marketing Cloud development and configuration

-Other Salesforce clouds like Sales Cloud, Service Cloud and Community Cloud is an advantage.

Desirable (Must have)

-Salesforce Certified Marketing Cloud Administrator

-Salesforce Certified Marketing Cloud Developer

Additional Certifications:

-Salesforce Certified Marketing Cloud Consultant (Nice to have)

-Salesforce Certified Pardot Consultant (Nice To have)

-Salesforce certified administrator

-Any of Consultant Certifications-Sales Cloud, Service Cloud and Experience Cloud

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