Senior Strategist

1 month ago


dubai, United Arab Emirates Salt Full time
Job Title: Senior StrategistClient: Advertising AgencyAbout Our Client: Our client is a prestigious global network advertising agency renowned for its innovative campaigns, strategic prowess, and creative excellence. With a strong foothold in the advertising industry and a global presence spanning multiple countries, they are committed to delivering exceptional advertising solutions for clients across diverse sectors. Currently, they are seeking a talented Senior Strategist to join their dynamic team in Dubai and spearhead strategic initiatives for one of their flagship global tech accounts.Role Overview: As a Senior Strategist with our client, you will assume a critical role in driving strategic direction and overseeing key initiatives for a prominent global tech account based in Dubai. Your expertise will be instrumental in shaping innovative strategies that align with the client's business objectives, ensuring impactful campaigns that resonate with target audiences. Collaborating closely with cross-functional teams, you will play a pivotal role in translating client briefs into actionable strategies that drive measurable success and uphold the agency's reputation for excellence.Key Responsibilities:Lead strategic planning efforts for the global tech account, leveraging market research, consumer insights, and competitive analysis to inform campaign strategies.Develop comprehensive communication strategies that are closely aligned with the client's objectives and brand positioning, ensuring consistency and effectiveness across all touchpoints.Partner with account management teams to gain a deep understanding of client needs and objectives, providing strategic guidance and recommendations throughout the project lifecycle.Harness data-driven insights to optimize campaign performance, continuously refining strategies to maximize ROI and drive long-term brand growth.Foster collaboration and knowledge-sharing within the agency, contributing to a culture of innovation, excellence, and continuous improvement.Qualifications:Bachelor's degree in Marketing, Advertising, Communications, or a related field; advanced degree preferred.Proven track record of success in strategic planning within the advertising or marketing industry, with a focus on global accounts.Strong analytical skills, with the ability to distill complex data into actionable insights and strategic recommendations.Excellent communication and presentation skills, with the ability to articulate ideas clearly and persuasively to internal teams and clients.Demonstrated leadership abilities, with experience leading cross-functional teams and driving consensus in a fast-paced environment.Proficiency in industry tools and platforms for market research, data analysis, and campaign measurement.
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