SEO Analyst

2 weeks ago


dubai, United Arab Emirates Wisoft Solutions LLC Full time
The Search Engine Optimization (SEO) Analyst will act as part of the SEO team, identifying and implementing search engine optimization efforts so that keyword searches and organic search engine traffic will funnel more visits to the website.Duties / ResponsibilitiesAnalyzes current search engine optimization (SEO) of the assigned website, including site structure, page structure, and internal linking structure; identifies and makes recommendations to further optimize each area.Assists with drafting, defining, and implementing unified SEO strategies and campaigns that will drive long-term, sustainable site traffic.Conducts research, data collection, and analysis to assess the visibility of the assigned website, blogs, social media accounts, and e-commerce pages.Analyzes SEO traffic metrics such as search engine referrals and keyword rankings.Collaborates with marketing managers and other staff to provide guidance and insight on SEO and optimal user experience.Recommends content revisions to improve SEO and increase website visibility; changes may include incorporating new keywords and improving link strategies.Monitors specific SEO efforts; gathers and analyzes data and reports results to the team.Maintains current knowledge of developments and best practices in SEO.Performs other related duties as assigned.Required Skills / AbilitiesExcellent verbal and written communication skills.Excellent organizational skills and attention to detail.Strong analytical and problem-solving skills.Thorough understanding of website optimization techniques, ranking algorithms, and search engine spiders for major search engines.Ability to work with digital content management systems.Proficient with Microsoft Office Suite or related software.Education and ExperienceBachelor’s degree in Marketing or relevant area required.At least three years of related experience required, with experience collecting and interpreting site-visitor statistics preferred.Digital Agency experience is a mustWe’re committed to creating the happiest company working for and is proud to provide equal opportunity to all. All the qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion.
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