B2B Marketing Specialist

2 months ago

sharjah, United Arab Emirates Talent Pal Full time
R
esponsibilities C
reate and implement innovative digital marketing campaigns to enhance the visibility of UCS products and services. C
reate and manage social media channels to enhance brand awareness and drive sales. C
reate and manage Google Adwords LinkedIn Twitter Facebook and Instagram paid. D
rive community building/engagement via social media campaigns in order to drive the growth of client acquisition. M
easure and report on the performance of digital marketing campaigns and assess against ROI and KPIs. C
onduct market research to identify customer trends competitor offerings and demographic data. L
iaise with creative teams to come up with branding ideas graphic designs promotional materials and advertising copies. R
esponsible for staying informed about trends in digital marketing and bringing them to the attention of the Head of Business Development. D
iscover effective marketing and promotional channels including media platforms to be used to relay product messages to customers. I
nvestigate the performance of a companys marketing campaigns and strategies through evaluating key performance metrics. C
reate innovative marketing campaigns depending on robust data and present the recommendations to management. E
stablish and maintain relationships with new and existing clients through networking and prospecting. C
reate goals and objectives in order to approach customers through appropriate marketing channels. H
elp in outbound and inbound marketing activities by displaying expertise in certain areas such as events planning advertising optimization and content development.
P
rerequisites A
t least 3 years experience in a similar position involving defining managing and executing B2B digital marketing strategies. E
xperience of working within the B2B solutions and products developer and/or FMCG industry and the ability to identify and target potential clients. P
roven track record of driving sales client acquisition and brand awareness. E
xperience of managing multiple digital marketing campaigns with the ability to analyse and make recommendations on performance. E
xcellent written communications skills in English; German and French a plus. A
n ability to work independently while coordinating with others in the communications and marketing team and the team. S
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