Sr. Specialist Campaign Management | Talabat Jobs in Abu Dhabi

4 weeks ago


abu dhabi, United Arab Emirates Talabat Full time
Sr. Specialist Campaign Management | Talabat Jobs in Abu Dhabi Description:

As a marketing campaign specialist, you will support the planning of campaigns based on the business and marketing objectives, execute the campaign end-to-end using the right marketing channels and tactics. This role will require you to analyze the performance of the business, the campaign and take necessary actions to deliver better results. The scope will focus on Abu Dhabi & Al Ain.

Responsibilities:
  • Be the ‘project manager’ and owner of new campaigns and make sure all marketing channels switch on in coordination and all functional teams deliver their parts on time
  • Build and execute 360 degree integrated and CRM campaigns to drive performance objectives (acquisition/ reorder) as well as brand objectives (awareness, engagement & affinity)
  • Make data driven decisions to choose the right channel mix strategy and the right target audience to achieve the campaign objectives.
Requirements:
  • Minimum of 4 years of relevant experience in campaign management preferably in an e-commerce or FMCG company
  • Expertise in understanding the marketing mix and campaign management.
  • Strong project management and analytical skills.
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