Proposition Manager

Role: Proposition Manager – Priority Banking

Location: Abu Dhabi                                                                        

Role Purpose:

• Assisting in developing and managing the Priority Banking proposition

Responsibilities:

• Enhance the Priority Banking proposition to contribute towards segment revenue and profitability.
• Initiate and deliver all campaigns for Priority customers and coordinate with internal stakeholders for the target results. 
• Manage customer segmentation (i.e. upgrade, downgrade, RM tagging) according to the approved process.
• Resolve escalated Priority Banking complaints in conjunction with CRU in a prompt and efficient manner.
• Manage contracts/SLAs with external vendors and obtain required Legal, Compliance and Sharia approvals.
• Execute customer communication plan of Priority Banking for better customer engagement.
• Assist in development and roll out of improved Priority Banking processes to enhance customer experience    

Specialist Skills / Technical Knowledge, Technical Competencies Required for this role:

• Extensive knowledge of Retail Banking products & services and customer segment propositions
• Strong knowledge of marketing and promotion 
• General awareness of competitors in the local banking industry. 
• Excellent communication, interpersonal and presentation skills.

Previous Experience:

• At least 3 years of experience managing a segment/banking preposition, product or a brand if outside a market.
• Previous experience in the field of marketing or brand management is a plus.
• Experience in customer service/service management is desirable.
• Previous experience of handling and delivering projects.
• Previous experience being with accountable for a financial target.