Digital Technical Analyst
منذ 23 ساعات
Dubai, Dubai, الإمارات العربية المتحدة
HR 360 Consultants
دوام كامل
مجانًا عبر البريد الإلكتروني أو Google
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مجانًا عبر البريد الإلكتروني أو Google
Responsible for tracking and implementation of analytical tools across our web and app properties to support Marketing, UX and Content Merchandising analytics.
Responsibilities:
- Build and execute a plan for developing digital analytics infrastructure with the Google and Adjust tracking suit.
- Debug existing analytic set up on web and apps to identify gaps.
- Configure tags using GTM for web properties and work with developers to set up tags in Adjust.
- Configure marketing pixels on web and apps.
- Configure trackers, custom dimensions and metrics that are in line with our business and commercial KPIs.
- Take ownership of quality driven UAT approach and provide support for pre-release testing and quality assurance feedback for analytic code implementations.
- Perform ad-hoc analysis directly on GA/Adjust.
- Perform audits and validations on every implementation to ensure reliable data output.
- Build reports and dashboard on Google Data Studio and Powerbi
- Responsible for cascading knowledge of web analytic tool product development and web analytics trends / best practices to the business.
Education requirement:
- Bachelors degree in information systems, Math, Computer Science or related field.