VP and Head of Cross Sell, Business Banking

Vice President & Head of Cross Sell, Business Banking Group (Hybrid) What You'll Be Doing
Drive cross-sell and upsell initiatives across the Business Banking customer portfolio. Develop and execute strategies that increase product penetration and customer wallet share. Identify opportunities to deepen customer relationships through effective product positioning and campaign execution. Support the achievement of business growth objectives through sales effectiveness initiatives.
Cross-Sell & Upsell Strategy
Drive cross-sell and upsell initiatives across the Business Banking customer portfolio. Develop and execute strategies that increase product penetration and customer wallet share. Identify opportunities to deepen customer relationships through effective product positioning and campaign execution. Support the achievement of business growth objectives through sales effectiveness initiatives.
Performance Management & Analytics
Monitor and analyse sales performance, product uptake, and cross-sell conversion metrics. Develop and maintain management dashboards to provide actionable insights for business leaders. Identify trends, opportunities, and performance gaps, recommending initiatives to improve outcomes. Leverage data and analytics to drive informed decision-making and portfolio optimization.
Stakeholder Management
Partner closely with frontline Business Banking teams to maximize sales opportunities. Collaborate with Product, Analytics, Operations, Digital, and Sales teams to drive business priorities. Act as a key liaison between Business Banking leadership and frontline sales teams. Ensure alignment between strategic objectives and field-level execution.
Business Reviews & Executive Reporting
Prepare executive presentations, management reports, and business performance reviews. Track key initiatives and provide progress updates to senior stakeholders. Support leadership forums with meaningful insights and recommendations. Translate complex performance data into clear business actions.
Campaign Management & Growth Initiatives
Monitor campaign effectiveness and recommend enhancements to improve customer acquisition and product adoption. Work with stakeholders to deliver targeted growth initiatives and business development campaigns. Drive execution excellence across all sales and portfolio growth programs. Contribute to increasing portfolio profitability and customer engagement.
What We're Looking For Education
Bachelor's Degree or equivalent qualification.
Experience
Minimum 8 years of banking experience. Experience within Business Banking, SME Banking, Sales Strategy, Portfolio Management, Product Management, or Analytics. Proven track record in driving cross-sell, upsell, sales effectiveness, or portfolio growth initiatives. Experience preparing senior management presentations, dashboards, and business reviews.
Industry Exposure
Strong understanding of Business Banking products, customer segments, and sales processes. Experience working closely with frontline banking teams and senior stakeholders. Strong commercial awareness and revenue growth orientation. Exposure to analytics-driven decision making and performance management.
What's In It For You
Competitive, performance-linked compensation. Medical coverage for you and your family. Comprehensive life insurance. Opportunity to work directly with senior business leaders and influence strategic decisions. Exposure to enterprise-wide sales and growth initiatives. A collaborative environment focused on innovation, performance, and continuous improvement. Career growth opportunities within one of the UAE's leading banks.
Skills
Business Banking Expertise: Strong understanding of SME and Business Banking products and sales dynamics. Commercial Acumen: Ability to identify growth opportunities and drive revenue outcomes. Analytics & Reporting: Advanced dashboarding, data analysis, and performance reporting capabilities. Stakeholder Management: Strong influencing and relationship-building skills across multiple business functions. Strategic Thinking: Ability to translate business objectives into actionable initiatives. Communication & Presentation: Excellent written, verbal, and executive presentation skills. Execution Excellence: Proven ability to drive initiatives and deliver measurable results.