UI / UX Designer · Senior · Office · As per industry standards
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Design · Senior · Work from office · As per industry standards
About the roleWe are seeking a Senior UI/UX Designer to lead the design of Rhia’s travel-tech platform, ensuring that our user interface is intuitive, engaging, and aligned with our brand’s vision. In this role, you will take charge of the end-to-end design process: from user research and wireframing to high-fidelity visual design and collaborating on implementation with developers. As the champion of our users’ experience, you will craft interfaces that make complex travel planning tasks feel simple and enjoyable. Given Rhia’s heavy use of AI, you’ll also explore novel ways to present AI-driven insights and recommendations in the UI in a transparent and user-friendly manner.
Responsibilities- Conduct user research and usability testing to deeply understand the needs and behaviors of both travelers and travel managers using our platform
- Develop user personas and journey maps to inform design decisions, ensuring our product addresses real pain points with clarity and simplicity
- Create wireframes, storyboards, and interactive prototypes for new features and product enhancements
- Design intuitive user interfaces that follow best practices in layout, typography, and visual hierarchy while being optimized for web and mobile use
- Accommodate complex functionalities (like AI-generated recommendations or multi-step booking flows) in a way that feels accessible and engaging
- Innovate on how to incorporate AI-driven features into the user experience, designing how an AI travel assistant chatbot will interact with users, or how predictive analytics are displayed in-app
- Ensure AI elements are easy to understand (demystifying AI outputs) and add clear value to the user
- Develop and maintain Rhia’s design system including UI components, style guides, and interaction patterns
- Ensure consistency across the product in terms of look and feel, and that designs align with our brand identity
- Refine our visual language to resonate with a global audience and reflect the trustworthiness and innovation of our product
- Work closely with front-end developers to ensure accurate implementation of designs
- Provide detailed design specifications and assets
- Participate in design reviews and iterative feedback sessions during development sprints, addressing any UI/UX issues that arise and ensuring the final product matches the intended design quality
- Analyze user feedback and behavior data to identify areas of the UI that need improvement
- Iterate on designs post-launch to enhance usability and delight
- Stay updated on the latest design trends, especially in consumer-facing apps and SaaS, and apply them appropriately to keep our product modern and competitive
- Mentor junior designers or collaborate with external design resources (if applicable as our team grows)
- Lead design critique sessions, promoting a high standard of design and user experience within the team
- Advocate for the user in all discussions, ensuring that product and engineering decisions also consider UX implications
- 5+ years of experience in UI/UX design, with a strong portfolio showcasing web and mobile application designs
- Proven track record as a key designer for complex applications or platforms, ideally with some experience in a startup or agile development environment
- Experience with SaaS products and understanding of the travel/technology sectors is essential
- Mastery of modern design and prototyping tools (e.g., Figma, Sketch, Adobe XD, or similar)
- Solid understanding of responsive design principles and designing for various screen sizes
- Basic knowledge of HTML/CSS is beneficial—not for coding, but to understand implementation constraints and possibilities
- Strong skills in user research, information architecture, and interaction design
- Ability to simplify complex workflows into elegant UI flows
- Familiarity with accessibility standards (e.g., WCAG guidelines) to ensure our product is usable by all
- Excellent visual design sensibility with attention to detail in layout, color, and typography
- Able to create clean, modern, and visually appealing interfaces that instill user trust and engagement
- Comfort with designing interfaces that display data-heavy content or AI outputs
- Able to think about how to present things like analytics, predictions, or personalized content in a user-friendly way
- Strong communication and collaboration skills
- Capable of articulating design rationale and discussing possible solutions with non-designers
- Open to feedback and adept at balancing user needs with business goals and technical constraints
- Nice to have: Past experience designing for e-commerce, travel apps