Head of Digital

Head of Digital - Omnichannel Retail Growth Job Snapshot

Role: Head of Digital - Omnichannel Retail Growth

Location: Dubai, United Arab Emirates

Industry: Retail

Function: Business / Strategic Management

Experience: 10 years

Job Type: Full-time

Position Overview The Head of Digital - Omnichannel Retail Growth opportunity in Dubai, United Arab Emirates, is a senior hiring mandate in the Retail industry with end-to-end responsibility for digital operations across the MENA region. The role owns strategy, trading, customer experience, technology, commercial planning and profitability across eCommerce websites, mobile applications, marketplaces and store-connected digital channels.

Job Details

Country: United Arab Emirates

City: Dubai

Industry: Retail

Function: Business / Strategic Management

Salary: AED 50000-75000 per month Estimated salary range based on similar jobs in Dubai; please confirm the final offer with the employer. [Head of Digital salary benchmark](https://jobxdubai.com/salaries-2026/head-of-digital-digital-digital-transformation-and-strategy-salary-dubai-2026)

Gender: Any

Candidate Nationality: Any

Job Type: Full-time

Job Requisition ID: 180777

Role Context As a member of the Retail Leadership Team, the Head of Digital will direct operations across the UAE, Oman, Bahrain, Qatar, Kuwait, Saudi Arabia and Egypt. The position carries full profit-and-loss accountability and will influence customer acquisition, retention, conversion, digital revenue and the long-term integration of online and physical retail.

• Develop and lead the regional digital strategy, operating model and transformation roadmap.
• Identify growth opportunities that expand brand reach, revenue and market share.
• Monitor digital retail trends, emerging technologies and changing customer behavior.
• Improve loyalty, personalization and data-led customer engagement.
• Direct trade performance across eCommerce sites, retail applications and marketplace channels.
• Maintain strong digital merchandising, product visibility and online conversion.
• Adapt content, propositions and customer journeys to individual market requirements.
• Align promotional activity with commercial calendars, profitability objectives and inventory priorities.
• Lead platform development, upgrades, integrations and migration programs.
• Expand marketplace participation and manage strategic third-party digital partnerships.
• Deliver Click and Collect, Ship from Store, Endless Aisle and other omnichannel services.
• Incorporate digital capabilities into new-store openings and customer-engagement initiatives.
• Increase employee and customer adoption of new digital channels through training and improvement programs.
• Use analytics, Net Promoter Score, Voice of Customer findings and behavioral insights to improve decisions.
• Track service levels, trading metrics, conversion and customer-satisfaction indicators.
• Prepare annual digital budgets and control expenditure against approved business plans.
• Manage investments covering customer acquisition, technology development and transformation projects.
• Conduct feasibility assessments for new markets, platforms and revenue channels.
• Coordinate Retail Operations, Buying, Merchandising, Marketing, Finance, Technology and Logistics.
• Manage vendors while protecting delivery quality, commercial value and implementation timelines.
• Maintain compliance with legislation, cybersecurity requirements and corporate governance.
• Build a capable regional team with clear objectives, succession plans and development pathways.

• Bachelor 's degree in Business, Marketing, Digital Commerce, Retail Management, Technology or a related discipline.
• At least 10 years of experience in digital commerce, eCommerce, omnichannel retail or digital transformation.
• Successful record leading digital operations across multiple countries.
• Direct ownership of digital revenue, operating budgets and profit-and-loss results.
• Extensive knowledge of online trading, mobile applications, marketplaces and backend integrations.
• Experience creating digital strategies, roadmaps and operating models.
• Demonstrated delivery of platform migrations and complex transformation programs.
• Strong understanding of customer acquisition, retention, loyalty and personalization.
• Commercial ability to connect digital investment with sales and profitability.
• Confident leadership of geographically distributed teams.
• Skilled stakeholder manager capable of influencing principals and senior functional leaders.
• Analytical and decisive approach supported by customer and trading data.<