User Acquisition Lead
منذ 7 أيام
abu dhabi, الإمارات العربية المتحدة
Hypemasters
دوام كامل
مجانًا عبر البريد الإلكتروني أو Google
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Hypemasters is a mobile games company running performance marketing at scale, backed by an internal AI layer that automates reporting, data pulls, and monitoring. That means less time on dashboards, more time on strategy. We're hiring a senior UA leader to own user acquisition end-to-end: strategy, budget, creative direction, and app store presence. You'll operate autonomously and report directly to leadership with a weekly performance narrative. This is not a hands-on-managed role; you'll be given outcomes and context, and trusted to run the rest.
ResponsibilitiesOwn UA strategy and budget allocation across paid channels, with full accountability for growth and efficiency targetsDirect the creative team based on performance data to keep a healthy pipeline of fresh, effective creativeOwn ASO end-to-end: store metadata, visuals, experimentation, and alignment between organic and paid growthUse internal AI/data tooling to inform decisions, validate its output, catch what it misses, and apply judgment it can'tDeliver a weekly report to leadership covering results, key bets, and reasoningPartner cross-functionally with creative, data, and leadership to keep strategy aligned with business goalsRequirementsProven track record owning significant paid marketing budget end-to-end, ideally in mobile gaming or app-based growthDemonstrated ability to operate independently, set direction, and not require task-level managementStrong data judgment, able to question and validate automated reporting rather than accept it at face valueExperience directing creative strategy and app store optimisation, not just running paid channels in isolationExcellent communication skills, able to split complex performance data into a clear executive narrativeNice to HaveExperience working alongside AI-assisted or automated marketing toolingBackground scaling UA in a lean or AI-augmented team structureWhat
We Offer
Full ownership of a meaningful function with minimal oversightModern, AI-augmented tooling that removes grunt work from the roleDirect line to leadership, no layers between you and decision-making
ResponsibilitiesOwn UA strategy and budget allocation across paid channels, with full accountability for growth and efficiency targetsDirect the creative team based on performance data to keep a healthy pipeline of fresh, effective creativeOwn ASO end-to-end: store metadata, visuals, experimentation, and alignment between organic and paid growthUse internal AI/data tooling to inform decisions, validate its output, catch what it misses, and apply judgment it can'tDeliver a weekly report to leadership covering results, key bets, and reasoningPartner cross-functionally with creative, data, and leadership to keep strategy aligned with business goalsRequirementsProven track record owning significant paid marketing budget end-to-end, ideally in mobile gaming or app-based growthDemonstrated ability to operate independently, set direction, and not require task-level managementStrong data judgment, able to question and validate automated reporting rather than accept it at face valueExperience directing creative strategy and app store optimisation, not just running paid channels in isolationExcellent communication skills, able to split complex performance data into a clear executive narrativeNice to HaveExperience working alongside AI-assisted or automated marketing toolingBackground scaling UA in a lean or AI-augmented team structureWhat
We Offer
Full ownership of a meaningful function with minimal oversightModern, AI-augmented tooling that removes grunt work from the roleDirect line to leadership, no layers between you and decision-making