Sales Director

Industry: Cybersecurity | Threat Intelligence | AI Security

Territory: United Arab Emirates

We are partnering with an established international cybersecurity technology vendor specialising in AI-driven cyber threat intelligence and advanced security solutions.

Following its success in existing international markets, the company is expanding its Middle East operations and investing in the development of its commercial presence across the UAE.

Its technology helps organisations identify emerging threats, understand external cyber risks and strengthen security operations through actionable intelligence and advanced analytics.

The company's solutions span Cyber Threat Intelligence, Digital Risk Protection, External Attack Surface Management and intelligence-driven cybersecurity operations.

As part of its regional expansion, the company is seeking an experienced Sales Director to establish and accelerate its commercial operations in the UAE.

This is an opportunity to become one of the company's founding commercial leaders in the region, with significant influence over customer acquisition, channel development and go-to-market execution.

The Sales Director will be responsible for driving enterprise cybersecurity sales across the UAE, building strategic customer relationships, developing channel partnerships and establishing a sustainable revenue pipeline.

Working closely with global leadership, the successful candidate will help shape the company's local go-to-market strategy, identify priority industries and position its technology within a competitive cybersecurity landscape.

This is a hands-on commercial leadership role requiring an individual with strong enterprise sales capabilities, an established network of senior cybersecurity decision-makers and experience developing new markets.

• Develop and execute the UAE commercial strategy, aligned with international growth objectives.
• Take ownership of new business development, revenue generation and sales performance.
• Identify and secure strategic enterprise and government-related customers.
• Build a strong pipeline of high-value cybersecurity opportunities.
• Develop account strategies for major enterprises, financial institutions, telecommunications providers and critical infrastructure operators.
• Establish the company's first strategic customer references and long-term enterprise relationships in the UAE.
• Identify opportunities to displace established competitors and introduce new cybersecurity technologies.
• Monitor market developments and provide commercial insights to global leadership.

• Manage the complete enterprise sales cycle, from prospecting and discovery through technical evaluation, commercial negotiation and contract closure.
• Build relationships with CISOs, CIOs, Heads of Cybersecurity, SOC Directors and senior IT decision-makers.
• Position advanced cybersecurity technologies to address customer security challenges and business priorities.
• Lead complex enterprise procurement processes and coordinate technical demonstrations and proofs of concept.
• Develop strategic account plans and long-term customer engagement strategies.
• Consistently achieve or exceed agreed sales targets and commercial KPIs.
• Identify opportunities for account expansion and strategic partnerships.
• Identify and establish relationships with cybersecurity distributors, systems integrators, MSSPs and specialist resellers.
• Develop a partner ecosystem capable of supporting sustainable enterprise growth.
• Build joint account strategies and go-to-market initiatives with strategic partners.
• Support partner enablement, product awareness and joint customer engagement.
• Develop strategic relationships with regional cybersecurity technology and consulting organisations.
• Drive both direct and partner-led enterprise sales opportunities.

• Work closely with international leadership to establish regional commercial priorities.
• Develop accurate pipeline forecasts, revenue projections and account development plans.
• Coordinate technical, pre-sales and product resources throughout the sales process.
• Represent the company at cybersecurity conferences, industry events and executive customer meetings.
• Provide feedback on customer requirements, competitive developments and market opportunities.
• Contribute to the long-term development of the company's UAE and wider Middle East commercial operations.
• Support the establishment of scalable sales pr