Performance Marketing

6 days ago


Dubai, Dubai, United Arab Emirates MAB DEVELOP Full time

We are a fast-growing real estate brokerage in Dubai seeking a
results-driven Performance Marketing & Lead Generation Specialist
who understands one core principle:

Real estate marketing is about qualified leads—not vanity metrics.

If you can consistently generate
sales-ready leads
and collaborate closely with brokers to drive real transactions, this role is for you.

Key Responsibilities

  • Plan, launch, and optimize paid lead generation campaigns for:
  • Off-plan projects
  • Secondary market listings
  • Manage and scale campaigns across:
  • Meta Ads (Facebook & Instagram)
  • Google Ads (Search, Display, YouTube)
  • Optimize the full funnel from ad → lead → qualified lead → CRM
  • Monitor and improve key performance metrics, including:
  • Cost per Lead (CPL)
  • Lead quality and conversion rates
  • Work closely with sales teams to improve lead handling and follow-up performance
  • Conduct continuous A/B testing on creatives, audiences, and messaging
  • Prepare clear weekly performance reports with actionable insights
  • Analyze campaign data to identify optimization and scaling opportunities

Qualifications

  • 2–4 years of experience in real estate lead generation (brokerage or developer)
  • Strong hands-on experience with
    Meta Ads and Google Ads
  • Proven track record of generating high-quality real estate leads in Dubai
  • Solid understanding of:

*Off-plan vs. secondary market dynamics

*Investor vs. end-user targeting

  • Experience working with CRM systems
  • Data-driven mindset with strong analytical skills
  • Ability to collaborate closely with sales teams

What We Offer

  • Competitive salary aligned with the UAE market
  • Performance-focused environment where results truly matter
  • Clear KPIs with decision-making authority
  • Opportunity to grow with a serious, professional real estate brand


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