Junior Marketing Specialist

1 week ago


Dubai, Dubai, United Arab Emirates Reech Corporations Group Full time

RCG is looking for a
Junior Marketing Specialist

with expertise in Beauty and Fashion to join our
Beauty

and

Lifestyle

Division

. The ideal candidate is a versatile marketing professional who can support the business on a wide range of marketing initiatives. He/She must be extremely organised, hands-on, proactive, digitally savvy across all social platforms with strong understanding of engagement metrics, and experience creating viral, trend-driven content. You will play a key role in coordinating and planning marketing activations across our network of Salons, showcasing our services, beauty transformations, partnership & offers and beauty-inspired content to strengthen our brand presence and attract new clients.

Key Responsibilities

  • Collaborate with the Salon's team to build effective marketing strategies.
  • Plan and maintain a calendar of activities to increase our Salon's revenues.
  • Propose new creative ideas to enhance our Salon's online presence.
  • Identify new opportunities to increase our Salon's footfall and attract new customers.
  • Create high-quality content highlighting salon services, beauty tips, and beauty-inspired content to use on paid media and promote bookings.
  • Identify and execute viral trends, beauty challenges, and trending sounds to maximize visibility.
  • Plan and produce daily or frequent engaging content for our social channels and website.
  • Track and analyze metrics to optimize performance of paid media.

Requirements

  • Experience in the Beauty and Fashion industry is mandatory.
  • Portfolio of high-performing videos showcasing creativity.
  • Strong understanding of beauty content trends, storytelling, and paid media tactics.
  • Experience in video creation, editing, and on-camera presentation.
  • Ability to manage multiple deadlines independently and deliver high-quality work efficiently.
  • Strong communication and organisation skills.
  • Proficiency in PowerPoint and Canva
  • Plan, set up, and launch paid campaigns on various channels (Google Ads, Meta, LinkedIn).

Preferred

Qualifications

  • Experience working with beauty salons, cosmetic brands, or fashion brands.
  • Knowledge of social media growth strategies and analytics tools.
  • Ability to create content for multiple beauty concepts (hair, nails, skincare, wellness, etc.).
  • Detail oriented, organised, with a can-do working attitude


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