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Account Director
2 weeks ago
THE AGENCY
Creative Artists Agency (CAA) is a leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, media finance, consumer investing, fashion, brand management and consumer product licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA's diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, form brand marketing services division, and launch a family office advisory practice, among other innovations. Named Most Valuable Sports Agency by Forbes for nine consecutive years, CAA represents more than 3,000 of the world's top athletes in football, baseball, basketball, hockey, and soccer, in addition to coaches, on-air broadcasters, and sports personalities and works in the areas of property sales and sponsorships, media advisory, brand consulting, venue development and strategic advisory, and executive search.
Founded in 1975, CAA is headquartered in Los Angeles, and has offices in New York, London,
Nashville, Munich, Shanghai, Beijing, Chicago, Washington, D.C., Singapore, Toronto, Denver, Charlotte, Jacksonville, and Atlanta, among other locations globally.
OVERVIEW
We have an exciting opportunity for a talented Account Director to join our award-winning global Brand Consulting team and support a key client across their global partnership portfolio.
We are seeking a senior marketing consultant with experience developing and delivering activation strategies for brands in sport, entertainment and culture. The successful candidate will need to demonstrate their understanding and capabilities leading and managing 360 sponsorship campaigns across a range of disciplines including rights management, experiential, digital, content and communications.
THE ROLE
This is an exciting role servicing one of Brand Consulting's flagship accounts in the UAE region.
The client is based in Abu Dhabi, but the account is led out of our UK office. Working in partnership with the London team, the UAE-based Account Director will provide thought leadership, strategic advisory, meticulous planning, in-market expertise and communication with the client in real time.
Working alongside a Vice President and Account Manager, the Account Director will need to draw upon their knowledge and experience, to help advise and guide the client on creative strategies and impactful activations for their brand partnerships and sponsorships.
We are looking for someone that can not only demonstrate the requisite experience and skils to execute the deliverables in our scope of work, but to also bring a commercial mindset to the role and be proactive when it comes to growth opportunities in the region.
Main Responsibilities to include, but limited to:
- Must be able to be present in the client's Abu Dhabi office 3 days a week
- Develop and manage relationships with key clients, suppliers and stakeholders in-market.
- Consult and advise client on best practices and processes to optimise sponsorship investments.
- Ensure alignment, connectivity, and clear lines of communication between client and UK team.
- Assist UK team on cultural nuances and insights to aid strategic and creative development.
- Assist Vice President in developing actionable strategies that maximise partnership rights. and assets and aligns with brand and business objectives.
- Local market lead for all campaign activation, measurement and reporting.
- Develop global market guidelines and toolkits to manage and optimise rights and assets.
- Attend events, host clients, network and oversee on-ground activity as required.
- Monitoring latest trends in sport, digital and technology in market.
- Contribute to organic growth of the account where necessary.
QUALIFICATIONS/REQUIREMENTS
- Must have significant agency or in-house experience at a client/campaign lead level.
- Strong interpersonal skills and best in class client servicing, account handling and project management.
- Experience leading 360 global brand partnership campaigns.
- A natural communicator with the ability to build relationships at every level with ease.
- Demonstrable exposure to strategic decision making, campaign planning, communications, asset development and amplification and event management is vital.
- A keen interest / experience in sport is advantageous but not critical.
- Experience liaising with and managing partnerships in the UAE alongside local market teams.
- Must have an organised and detail-oriented approach with the ability to work under pressure and to tight deadlines, juggling multiple projects simultaneously.
- Team player that loves to collaborate but with the ability to work autonomously.
- Creative flair with a passion for ideas and innovative thinking.
- Confident presentation skills, verbal and written with a strong attention to detail.
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