Product Marketing Specialist

2 weeks ago

Dubai, Dubai, United Arab Emirates IC Markets Full time 120,000 - 240,000 per year

IC Markets Global
is one of the most renowned
Forex CFD
provider, offering trading solutions for active day traders and scalpers as well as traders that are new to the forex market.
IC Markets Global
offers its clients cutting edge trading platforms, low latency connectivity and superior liquidity.

IC Markets Global
is revolutionizing online forex trading. Traders are now able to gain access to pricing previously only available to investment banks and high net worth individuals.

Our management team have significant experience in the
Forex, CFD
and Equity markets in Asia, Europe and North America. It is this experience that has enabled us to select the best possible technology solutions and hand pick some of the best pricing providers available in the market.

About the role

We're looking for a
Product Marketing Specialist
who can bridge the gap between our product, our users, and the market. You'll combine a practical understanding of CFD with storytelling, design thinking, and user empathy to shape how our product is perceived, adopted, and loved.

Key Responsibilities:

  • Collaborate with product, UX/UI, and engineering teams to ensure products are easy to understand, use, and improve upon.
  • Develop and execute product marketing strategies that clearly communicate value to designers, engineers, and decision-makers.
  • Create engaging content (blogs, case studies, product guides, videos) with a focus on
    product design and simulation workflows
    .
  • Translate technical CFD concepts into clear, user-friendly messaging.
  • Partner with UX/UI teams to refine product experiences, gather feedback, and improve customer journeys.
  • Conduct competitive and market research to identify positioning opportunities.
  • Support go-to-market strategies for new features and product launches.
  • Gather customer insights and act as the "voice of the user" in product discussions.

Job Requirements

  • User-focused mindset, intellectual curiosity, and the ability to translate complexity into clarity.
  • Some knowledge of the CFD industry (direct experience or exposure through product design/engineering).
  • Experience writing content in the
    product design / engineering software
    space.
  • Understanding of
    product design principles
    and user workflows.
  • UX/UI knowledge to help ensure products are intuitive, user-friendly, and aligned with customer needs.
  • Strong communication skills (written and verbal).
  • Ability to work cross-functionally and balance technical depth with marketing clarity.

Nice to Have:

  • Experience with SaaS or technical software marketing.
  • Familiarity with simulation workflows in CFD tools.
  • Experience working closely with design and product management teams.
  • Data-driven mindset: ability to use analytics and feedback to iterate on strategies.
  • Creative eye for visuals (e.g., working with designers to create product demos, infographics, or customer stories).

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