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Client Engagement Manager
3 weeks ago
Client Engagement Manager
PLEASE NOTE YOU MUST HAVE MOENGAGE EXPERIENCE*
About Hantec:
Having a global presence and embracing a diverse range of nationalities, our company warmly welcomes you. We take pride in our diversity, cultivating a vibrant working environment, and nurturing continuous growth. Alongside our outstanding leadership, we embrace an open-door policy, fostering a welcoming and trustworthy environment where everyone's input is valued. The opportunities for career advancement are endless, and your unique contributions will enhance our collective strength.
We are a regulated London-based financial brokerage firm, and our global reach extends to 12 countries, with ongoing growth initiatives. Our mission since 1990 has been to deliver an unparalleled trading experience that adheres to fairness and transparency in every aspect; an environment that allows our clients to gain knowledge, evolve, and trade securely.
About the role
We are currently looking for a motivated individual to join Hantec for the role of Client Engagement Manager to devise and manage the engagement strategy focusing on extending the client life cycle, value of clients and converting via automating leads into funded and trading accounts.
Your responsibilities:
- Partner with Marketing, Ops and Sales teams to analyse business and marketing data to identify key drivers and associated dependencies for driving conversion, product adoption, retention, and cross-sell.
- Effectively translate analytics into clear insights and actionable recommendations.
- Drive continued innovation in evolving marketing programs most effective at engaging global audiences at scale.
- Identify customer segments for targeted marketing programs and plan global and regional client offers and incentive programs to deliver ROI-positive results.
- Create optimal engagement and lifecycle strategies, offering the right products, features, and services to build trusted relationships and achieve Business Goals.
- Utilize robust data and insights to manage and optimize campaigns, ensuring the effectiveness of lifecycle strategies.
- Oversee the Life Cycle and Automation Platforms, including platform knowledge, processes.
- Collaborate with agencies and contractors (if needed) to produce impactful, customized content for different target audiences and communication types.
- Develop campaign measurement/KPIs to gauge the effectiveness of all executions and communications.
- Shift from a channel-centric to customer-centric operating model using an end-to-end digital customer lifecycle management approach that boosts customer satisfaction, reduces costs, and increases revenue.
**Profile**:
- You must have direct experience or have worked with either Celevrtap OR Braze OR Moengage (Marketing Cloud)
- 3+ years of experience in creating and executing customer lifecycles and automation.
- Hands-on experience with Google Analytics, or similar tools
- Comprehensive understanding of customer lifecycle management, from strategy to execution.
What Hantec offers in return:
- Competitive compensation and benefits.
- Attractive holiday package.
- Exceptional team building and corporate celebrations.
- Volunteering Time off Program.
- Various opportunities for learning, including professional training, certifications, and the enhancement of soft skills.
- Employee of the Month Program - with Certification and Prize
- Quarterly Dinner with all staff and Group CEO to discuss Hantec's success.
- An opportunity to grow and establish a long-term career.
- Learning opportunities, such as professional training and certifications, soft skills development, training work.
- After passing 6 months' probation - eligibility 1 day hybrid working per week
Job ID 70
