Media Associate Director

5 days ago

Dubai, Dubai, United Arab Emirates dentsu Full time
The Associate Director will get to work on all aspects of media planning from digital to outdoor to TV. He / She will be the day-to-day key contact and responsible for all operational delivery of the Client's briefs. He / she will lead the integrated team on implementation of all solutions and ensure that the solutions provided meet agency standards and Client's expectations. This is both an internal and Client facing role. The role may involve new business development activity through involvement in agency pitches as well. The Associate Director must be both strategic and hands-on, have strong project management skills and be engaged and passionate about delivering effective outcomes.

Job Title:

Media Associate Director

Job Description:Key responsibilities:Client & Internal Relationships:

- Manage expectations of clients and deliverables
- Advise clients on best ways to integrate media into their advertising and marketing programs
- Assist Business Director in growing business opportunities within current clients
- Keep up with the latest trends in media and proactively propose innovative solutions to clients
- Inform team / client of new opportunities or issues
- Participate and lead, if appropriate, face to face client and vendor meetings
- Build positive relationships with internal and external teams
- Assess problems and concerns in a systematic, logical and rational manner, and proactively resolve issues
- Provide guidance to team members nurture / promote team environment
- Capable of managing multiple deliverables and ability to seamlessly transition among them in a timely and efficient manner

Communications Skills:

- Expresses oneself clearly and concisely in oral communications in English
- Writes in a clear, compelling and concise manner
- Knows their craft inside out, and is confident to handle challenging media questions from client without hesitation
- Organizes ideas and information logically and sequentially
- Assists / leads in the development of media / digital presentations and tactical POVs, as needed
- Develop client reports that are clear, compelling, and persuasive
- Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.

Media Skills:

- Knowledge of local media, digital, SEM and social landscape and consistently keeps up to new digital trends
- Knowledge of digital tools (DCM, DV360, Meta, etc.)
- Ability to understand and analyze digital data, review reports and set benchmarks
- Ability to devise digital solutions as part of overall media strategies for clients
- Support media and digital training for the team as necessary

Managerial Skills:

- Able to guide and supervise planners and managers to create and maintain media plans and media buy authorizations based on clients' various initiatives
- Able to guide and supervise implementation and operational aspects of the business including digital ad serving, digital operations, finance operations and traditional media buying operations
- Able to be both a leader of a team as well as being a team player in promoting team cohesiveness.
- Nurture and inspire juniors, ensure their development and growth plans are in place.
- Have a regular and open dialogue with the team members and have a clear view of their career progression capabilities.
- Provide job specifications to all members of team and ensure timely appraisal of their performance on objectives to be met.

Qualifications:

- 6 – 8 years of media planning / digital experience / client management
- Thrives in a fast pace, constantly changing environment; can adapt plans due to changes in client objectives, priorities or budgets while minimizing impact on project momentum
- Strong analytical skills, ability to relate results to client business objectives
- Excellent stakeholder management skills, with the ability to articulate directions to different stakeholders within the agency and within client organization to effect positive change / improvements to the project / campaign
- Strong independent decision-making, organizational, planning and problem-solving skills
- Ability to work in a fast-paced environment and under high pressure
- Balanced ability to perform analytically and creatively
- Well organized multi-tasker able to work independently
- Good command of the English language and interpersonal communication skills

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