Marketing Manager

Language French: Native / Bilingual Are you obsessed with owning marketing outcomes, not just marketing tasks? What if your campaigns didn't just hit a KPI, but shaped how millions of people grow, learn, and act on their potential? This isn't a "manage an agency and report up" marketing job. We're not looking for someone who orchestrates other people's execution. We're looking for someone who runs the campaigns themselves, leveraging AI to operate at the scale of a full marketing team. 3-5 years under your belt, ready to own marketing outcomes end to end in a startup. Full-time, remote or Dubai office. French and English fluency required. About Paradox At Paradox, we are convinced that greatness is trainable. That's why we want to empower people at scale, by leveraging cutting edge technologies like AI, and crafting user experiences with outstanding aesthetics. What we do We do that by merging :
- Human Intelligence (coaches, peers, and mentors)
- Structured Intelligence (protocols, mental models, rituals)
- Technological Intelligence (AI personalization, feedback loops, adaptive journeys) To create one seamless ecosystem: Paradox OS. Our beliefs We believe self-help is broken. Most learning platforms are used the same way : consuming generic theories, getting quick highs, ending with no real change. At Paradox, we believe people deserve more. More than content. More than motivation. They deserve a system that knows them, one that adapts, challenges, and grows with them. We believe that every human learns differently, and that technology can do more than entertain or save time. It can translate insight into transformation, through AI personalization, lean experimentation, and deep psychological understanding. Because learning shouldn't just make you feel inspired for a day, it should change how you live, think, and create. Our vision At Paradox, we want to re-invent how people grow. We do not build another course or coaching app but the Operating System for Greatness. Founded by David Laroche, a creator followed by over 2 million people and known for his interviews with icons like Tony Parker, Mike Horn, Richard Branson, and Gad Elmaleh, Paradox aims to build something that will live beyond any individual (including its founder), for decades to come. Our ambition is to compete with players like Mindvalley (150M ARR), but with a sharper vision, grounded protocols for achievers, people who want more for their life, refusing mediocrity. To do that, we bring together designers, tech, coaches, and filmmakers to create learning experiences that are cinematic, precise, and effective. We move fast, aim high, and hold ourselves to the standards of Apple, Spotify, and MasterClass. No fluff, focused on meaningful impact. While others hide their numbers, we want to let our results speak loudly for us. Your mission Own marketing performance across channels, not as a coordinator, but as an operator. You set the strategy, but you also execute it, using AI leverage to punch well above the size of your team.

Key responsibilities
- Own channel strategy & execution: You set priorities across paid, organic, and lifecycle marketing, and you execute the core of it yourself rather than fully delegating.
- Run campaigns hands-on: Briefs, copy, targeting, launch, analysis. You touch the full loop, not just the strategy slide.
- AI leverage: You leverage Claude Code daily to build campaign assets, automate reporting, generate creative variations, and run processes that would otherwise require a full team. This is expected, not optional.
- Read the data & reallocate fast: You live in GA4, ad platforms, and Looker Studio. You reallocate budget/effort toward what compounds within days, not months.
- Coordinate the extended team: You brief and align Growth, Social, and Content Factory efforts so channels reinforce each other instead of working in silos.
- Report outcomes, not activity: You bring data-backed recommendations to leadership, not just a status update. You'll own KPIs: CAC/LTV by channel, pipeline/revenue attributable to marketing, campaign velocity (launches per month). Desired outcomes: A marketing engine that runs lean, compounds over time, and doesn't require headcount growth to scale output. Experience
- 3-5 years in marketing, ideally with both strategic and hands-on execution experience (not pure agency-management background).
- You can show us what you've built and shipped: tests, landing pages, automations, audiences. Portfolio > pedigree. A scrappy before/after beats a polished CV.
- You already use AI daily to create leverage and solve complex issues. Personality
- Curiosity: You relentlessly dig into why users behave the way they do until you uncover the insight behind the data.
- Hands-On Execution: you build, you don't just brief.
- Precision: You care about clarity in hypotheses, clean data, and unambiguous results.
- Agility: You move fast, adapt instantly to new findings, and