Regional Performance Marketing Manager

2 weeks ago

Dubai, Dubai, United Arab Emirates Crimson Education Full time

New Zealandbased Edutech company Crimson Education was founded in 2013 withthe idea that through personalised education we can transform students into theworld leaders of tomorrow. Since then we have rapidly grown a missiondriven teamthat is dedicated to building the education system for the 22nd century. Ournetwork includes 2400 tutors and consultants worldwide who work with over 20000students.

Our tech platform connects tutors and mentors to high school students aiming toachieve admission and scholarships to top universities in the US Canada the UK andbeyond.

Are you looking to be involved in a growing global team With our Digital Marketing team members spread across the globe this role has the unique opportunity to dive headfirst into driving paid digital marketing strategy and activity across several countries across the EMEA regionworking with our regional digital marketing managers country managers and local area marketing teams. This job can be worked fully remotely or at one of our offices across the globe you will be required to be based in or near the EMEA region.

As a Regional Performance Marketing Manager you will be responsible for:

  • Manage a team of performance marketers 46 people)

  • Implement effective paid digital advertising strategies to attract qualifiedprospects with costeffective strategies across Facebook Google and otherpaid advertising platforms.

  • Contribute to Crimsons paid digital marketing activity across multiplecountries working with Crimsons regional digital marketing managerscountry managers local area marketing teams and the global digitalmarketing team to drive for results.

  • Build test and optimize paid ad campaigns to consistently improveperformance

  • Analyse and report on campaigns A/B tests leads and revenue and ROI.

How youll know youre crushing it (KPIs):

  • Digital marketing revenue targets are achieved consistently across all markets you are working with.

  • Strong ROI across digital marketing channels.

  • The team consistantly meets its KPIs.

  • High engagement of stakeholders.

  • Consistent tracking reporting knowledge sharing and rapid iteration.

What skills and experience youll need:

  • At least 3 years of experience in a performance marketing role or similar

  • At least 2 years experience in remote people management in the EMEA/CIS

  • Handson experience with Facebook Ads & Google Ads

  • Familiarity with Google Analytics Marketo and Salesforce would be a plus

  • Strong attention to detail

  • Excellent verbal and written communication skills.

  • Experience managing multiple projects in a fastpaced environment with other team members and stakeholders.

  • Ability to productively and efficiently collaborate with a globally dispersedteam.

  • Analytical and problemsolving skills.

  • Exceptional learning agility.

Why work for Crimson

  • Flexible working environment you will be empowered to structure how you work

  • Option to work from our many locations/remotely globally (roledependent) with us

  • Limitless development and exposure our internal promotions/role changesmade up 33 of all recruitment last year.

  • $1000 training budget per year we love to level up

  • Psychologist on staff

  • Impressive fireside chats and workshops to help the team continuously levelup

  • Radical Candour is a feedback approach we live by

  • Were a global player with 28 markets (and growing) across the globe

If youre passionate about education and people looking for a fastpaced collaborative environment and want to work with cuttingedge technology then wed love to hear from you

Please keep an eye out for emails entering your spam/junk folder.

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