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Brand Marketing Specialist

1 week ago

Dubai, Dubai, United Arab Emirates MCG Talent Full time
  • Craft compelling and strategic content to enhance brand visibility and resonate with our target audience in the luxury and entertainment sectors.
  • Develop innovative content marketing strategies to elevate brand perception and drive engagement across various channels.
  • Collaborate closely with the creative team to conceptualize and produce captivating content, including articles, blog posts, social media posts, video scripts, and more.
  • Ensure brand consistency and messaging alignment across all content touchpoints.
  • Conduct market research and ysis to identify content opportunities, industry trends, and consumer preferences.
  • Leverage storytelling techniques to communicate the brand's unique value proposition and evoke emotion among our audience.
  • Optimize content for search engines (SEO) and audience engagement, monitoring performance and adjusting strategies as needed.
  • Manage editorial calendars and content schedules to ensure timely delivery and alignment with marketing objectives.
  • Stay updated on industry best practices and emerging trends in content marketing and copywriting.