PR Account Director

PR Account Director (Corporate Communications)About TEAM LEWISWe are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors. Talented people delivering award winning campaigns. Expanding client relationships into new markets or services. Making strategic acquisitions. TEAM LEWIS has won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2 million to 445 causes around the world.Responsibilities:Engages in and ensures a strategic relationship with the client, providing insight and partnership across all aspects of the marketing and communications spectrumResponsible for ensuring excellent client communication at all levels; defining KPIs, deadlines and service agreementsDelivers an added-value consultancy and works closely with clients to deliver campaigns, services and products across traditional and emerging communications channelsPlays an integral role in the senior management team, ensuring account profitability and optimising the impact of revenues on the businessLeads the new business process in collaboration with the local and regional leadership team, making key decisions and playing a crucial role in selling TEAM LEWIS credentials throughout the tender processMedia Relations:Maximises media relations activity on behalf of the client via an in-depth knowledge of team networksRecognises and creates media opportunities for the client in line with wider industry activityShares their detailed knowledge of the media landscape with team members, operating as a significant contributor in the tech, digital and consumer spaceUtilises their network to create and maximise client coverage, advising on potential narrative, storytelling and thought leadership opportunitiesMaximises their team’s understanding of current affairs by promoting a commitment to understanding the news agendaContent:Oversees the creation of high quality and engaging content, providing knowledgeable quality control and guidance to all relevant colleaguesWorks with the client to develop and implement an impactful content strategyWorks with the team to improve own and others knowledge of content trends, driving a commitment to excellent story-telling across the businessDigital / Social Media:Uses social media to recognise trends and proactively promotes new tools, solutions and processes to continuously evolve and optimise client PR campaigns across the businessProvides social media insight as well as strategic management of client activityWorks collaboratively with the digital team to increase the utilisation and selling of digital servicesTeam Working and Development:Takes overall leadership responsibility for the Campaign team, including coaching, supervision, assessment and reviews of all team membersSets strategic team objectives on a weekly, monthly, quarterly and annual basisDefines deliverable client objectives and sets standards of excellence for all client activity, driving commitment from all levels of the teamMonitors team activity levels against budget, increasing fees and negotiating with clients and suppliers where necessaryPlays a leading role in the new business process, project managing pitch teams and delivering credible solutions to new business challengesActs as leader in guiding colleagues on how to best manage campaigns and projectsActs as a respected line manager, working closely with line reports to maximise strengths, improve weaknesses and support career developmentWorks with the Talent team to recruit high calibre candidates into the team and develop and initiate hiring strategy in line with projected organisational requirementsWorks with the HR team to reward, retain and develop the team and resolve any performance issuesReporting and Analysis:Ensures profitability on all accounts and effectively manages budgetsUnderstands and maximises the impact of client revenues on the businessCommunicates account performance internally and provides strategic advice to the client based on measurable analysisMonitors and reports on account KPIs and ensures accurate reporting by junior team membersProvides detailed reports to the senior management team on requestGeneral:Runs and supports training sessions, with a view to maximising opportunities to expand team skills and grow revenuesTakes a proactive role in promoting the TEAM LEWIS brand, its identity, values, and workSupports the HR / talent team by promoting both internal and external opportunities at TEAM LEWIS across social media and via the referral schemeOverall, is a guardian of best marketing practiceAbout You:Highly commercial, with strong strategic client consultancy skillsRelevant experience working in a B2B or corporate communications agency environment at a Senior Campaign Manager or Campaign Director levelWell-versed in social media and the integration of digital marketing into the PR landscapeA track record of retention and the profitable growth of existing accountsConsidered, assertive, and influential; a leader with the aptitude to develop and motivate a teamAble to provide consultancy on PR requirements as well as broader marketing strategyDemonstrable success at securing new business and increasing client revenuesTEAM LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity.
#J-18808-Ljbffr