Head of Video Editors

Full-time Dubai-based Reports to CEO & Head of OperationsWe are hiring for a fast-growing founder-led DTC ecommerce company focused on building scaling and operating high-growth physical-product brands company specializes in performance-driven ecommerce with a strong focus on acquisition creative retention and operational excellence. The team moves fast values ownership and is building a high-performance team in Dubai while collaborating with remote talent across the world.
The founder has scaled a profitable DTC business to $5M in monthly revenue and is now building the next stage of the company with a strong focus on creative performance systems and long-term team growth.
TasksYour ResponsibilitiesManage a team of 45 video editors: brief them review their work set quality standards manage workload give regular feedback and help them improveOwn the weekly creative testing pipeline across Meta and TikTok including concepts hooks angles formats and iterationsDevelop ad concepts and write clear creative briefs that editors can execute without unnecessary back-and-forthWork directly with the media buying team to read performance data and decide what to scale iterate or killStay close to the craft and cut or adjust ads yourself when needed especially for urgent tests new angles A concepts or revisionsTrack and report on creative performance including hook rate hold rate CTR CPA and ROAS contributionStay on top of what is working across DTC physical products UGC-style ads and short-form performance creativeBuild the systems SOPs and workflows that allow the creative team to scaleRequirementsWhat We Are Looking For13 years of experience producing directing or strategizing performance video ads for DTC ecommerce brandsStrong understanding of Facebook Instagram TikTok and ideally Pinterest creativeExperience managing leading briefing or reviewing video editors even if this was informal leadershipA proven track record of ads that performed at scale ideally with context around spend CPA ROAS CTR or scaleStrong hands-on skills in Adobe Premiere After Effects and/or CapCutDeep understanding of the Meta and TikTok creative landscape including UGC hooks native formats and current direct-response ad trendsCommercial instinct: you think in CPA ROAS and conversion rate not just views or engagementStructured and self-directed working style: you find the next test you do not wait to be toldGenuine interest in direct response ecommerce and what actually drives salesFluent clear and strong English communication skills both written and spokenStable career history and interest in building long-termBonus points if you have experience with physical-product brands in beauty home lifestyle household products consumer goods or similar We WorkSpeed and iteration over perfectionClear ownership and accountabilityResults-first cultureDirect access to the founder and performance teamNo unnecessary meetingsFast feedback loopsPerformance-driven decision makingWhat

We Offer
Full ownership of the creative function for a scaling DTC brand in English-speaking marketsA team of 45 video editors to lead from day oneDirect access to the founder and performance teamClear progression path as the brand and creative team scalePerformance-linked growth opportunity after probationVisa sponsorship for DubaiOffice: Dubai Business Bay (min. 6 month/ year)Long-term opportunity inside a fast-moving founder-led ecommerce group