Marketing and Communications Executive

Marketing and Communications Executive
- PR Job SnapshotRole: Marketing and Communications Executive
- PRLocation: Dubai, United Arab EmiratesIndustry: HospitalityFunction: Marketing CommunicationsExperience: 3-5 yearsJob Type: Full-timePosition OverviewMarketing and Communications Executive
- PR in Dubai, United Arab Emirates is a Hospitality opportunity for an experienced marketing professional with expertise in public relations, brand communications, media relations, content creation, campaign execution, agency coordination, and performance reporting. Accor is hiring a marketing and communications professional to execute hotel campaigns, strengthen brand visibility, manage PR activity, support media engagement, and coordinate multi-channel initiatives across rooms, food and beverage, spa, leisure, MICE, loyalty, and events. The role combines strategic campaign execution with hands-on communications work, requiring strong writing, brand stewardship, agency management, visual content coordination, media monitoring, budget control, and collaboration across hotel departments.
Job DetailsCountry: United Arab EmiratesCity: DubaiIndustry: HospitalityFunction: Marketing CommunicationsSalary: 9000-14000 Estimated salary range based on similar jobs in the job city; please confirm the final offer with the employer.
Gender: AnyCandidate Nationality: AnyJob Type: Full-timeRole ContextThe Marketing and Communications Executive supports the hotel 's commercial and brand objectives by translating annual marketing plans into coordinated campaigns, public relations activities, partnerships, content, and guest-facing communications. The position helps ensure the hotel presents a consistent identity across physical and digital touchpoints while generating measurable exposure through media relations, events, brand activations, and cross-functional marketing initiatives. Strong execution in this role can improve brand awareness, campaign engagement, media visibility, guest interest, and return on marketing investment.

Key Responsibilities
Execute annual marketing and communications plans in line with approved budgets, commercial objectives, and expected return on investment.
Monitor hospitality, cultural, lifestyle, tourism, and travel trends relevant to hotel positioning.
Conduct competitor analysis to identify market activity, communication opportunities, and emerging guest preferences.
Deliver public relations initiatives that support hotel marketing priorities and commercial goals.
Maintain brand consistency across signage, marketing collateral, guest experiences, events, and B2B communications for corporate, trade, and MICE audiences remain aligned with brand guidelines.
Support B2C campaigns targeting leisure, lifestyle, dining, spa, and hotel audiences.
Coordinate with creative, design, print, and production agencies to deliver marketing materials within agreed schedules and budgets.
Manage production requirements for hotel gifts, promotional materials, and media giveaways.
Implement global and regional Accor campaigns using approved brand assets and guidelines.
Maintain a current library of photography, videography, graphics, and other visual marketing assets.
Coordinate new photo, video, or graphic content where required to support hotel campaigns.
Execute PR activities covering Food and Beverage, Rooms, Spa, Leisure, Events, and MICE.
Maintain an updated media kit containing fact sheets, executive biographies, imagery, hotel information, and approved brand content.
Coordinate press visits, media events, familiarization trips, and other publicity activities.
Draft press releases, news stories, feature articles, executive statements, and supporting editorial content.
Develop compelling brand stories that strengthen awareness and media interest.
Maintain accurate media databases and journalist mailing lists.
Monitor daily media coverage and compile clipping reports for hotel and PR leadership.
Respond to routine media inquiries promptly and coordinate internal input when required.
Support established crisis communication procedures and media response protocols.
Implement integrated campaigns across relevant online, offline, PR, event, and partnership channels.
Support brand activations, sponsorships, collaborations, media partnerships, and hotel experiences.
Coordinate campaign execution to ensure creative quality, timing, messaging, and operational readiness.
Track campaign performance against agreed objectives and recommend improvements based on available day-to-day communication with PR, creative, design, production, and marketing agencies.
Monitor agency scopes, deadlines, budgets, and deliverables.
Coordinate hotel participation in tourism board campaigns, destination promotions, events, and external marketing and communications expenses against the approved departmental budget.
Prepare regular campaign, media coverage, expenditure, and ROI reports for leadership review.
Work closely with Sales, Food and Beverage, Spa, Rooms, Loyalty, and Ev