Marketing Manager

6 days ago


Dubai, Dubai, United Arab Emirates Peergrowth Consultancy Co. Full time

We are seeking a dynamic and experienced Marketing Manager to lead the marketing efforts for a renowned fashion & footwear brand within a leading retail group. The ideal candidate will be responsible for developing and executing innovative marketing strategies that enhance brand visibility drive customer engagement and support business growth.

Key Responsibilities

  • Develop and implement comprehensive marketing strategies that align with brand objectives and business goals.
  • Plan and execute multichannel marketing campaigns including digital marketing social media influencer collaborations retail activations and traditional advertising.
  • Work closely with crossfunctional teams including product development sales and creative departments to ensure consistent brand messaging.
  • Manage and optimize marketing budgets ensuring efficient allocation of resources to maximize ROI.
  • Conduct indepth market research and analyze consumer insights industry trends and competitor strategies to inform decisionmaking.
  • Build and maintain strong relationships with media influencers and strategic partners to enhance brand presence.
  • Oversee the creation of engaging content and promotional materials that reflect the brands voice and identity.
  • Monitor and analyze campaign performance metrics leveraging datadriven insights to improve future marketing initiatives.
  • Lead and mentor a highperforming marketing team fostering a culture of creativity and collaboration.

Requirements

  • Proven experience in a marketing leadership role preferably within the footwear fashion or retail industry.
  • Fluent in Arabic and English (spoken and written).
  • Strong expertise in digital marketing social media influencer marketing and retail activations.
  • Excellent analytical skills with the ability to interpret market trends and data.
  • Strong leadership and team management capabilities.
  • Creative mindset with a strategic and resultsdriven approach.


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