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Sobha Group

Brand Manager (TO-48AA9)

Found in: Neuvoo


Analyze how our Real Estate Brand is positioned in the market and funnel targeted consumers insights Take brand accountability and provide the vision, mission, goals and strategies to match up to company standards. Communicate brand strategies into brand plans, brand positioning and go-to-market strategies Lead creative department and create a motivating stimulus to get the targeted population to “take action” Establish performance specifications, cost and price parameters, market applications and sales estimates Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) Coach the team and get the best from everyone Monitor market style, research consumer markets and competitors’ activities to identify opportunities and key issues Oversee marketing and advertising activities to ensure consistency with product line strategy Brainstorm new and innovative growth strategies Align the company around the brand’s direction, choices and tactics

1 week ago

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