Omni Channel Experience Lead

7 days ago


Dubai, Dubai, United Arab Emirates BFL Group Full time
Job Description

We are looking for a skilled Omni Channel Marketing Lead to join our team at BFL Group.

Role Summary

This role will be responsible for developing and executing an omni-channel marketing strategy that integrates digital and offline marketing efforts to create a seamless customer journey across all touchpoints.

Responsibilities:

  • Develop and execute omni-channel marketing campaigns that align in-store, e-commerce, mobile, social media, CRM, and digital marketing efforts.
  • Lead customer single view project with transformation team and all required stakeholders.
  • Guide and train teams through case studies and examples on the importance of omni-channel.

Requirements:

  • 4+ years of experience in marketing with a strong focus on omni-channel and digital transformation.
  • Retail industry or offline and online combined exposure is a must.
  • Proven expertise in leading and executing integrated marketing campaigns across multiple touchpoints.


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