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Global Content Strategist
2 months ago
**Job Title:** Global Content Strategist
**Job Summary:** We are seeking a highly skilled Global Content Strategist to lead our content team in developing and implementing a global content strategy that drives engagement and monetization. The ideal candidate will have a proven track record of creating and executing content plans that meet business objectives.
Key Responsibilities:- **Develop and Implement Global Content Strategy:** Create and execute a global content strategy that aligns with HP's business objectives and drives engagement and monetization.
- **Collaborate with Cross-Functional Teams:** Partner with cross-functional teams to plan and execute business, product, and marketing opportunities.
- **Lead Content Team:** Manage and lead a team of content creators to develop and implement engaging and high-quality content that drives Weekly/Monthly Active Users (W/MAU), click-through, and revenue generation.
- **Develop Scalable Processes:** Develop and implement scalable processes to support the app's growth and revenue.
- **Monitor Industry Trends:** Monitor industry trends, analytics, and competitive landscape to inform content decisions.
- **Lead with Data:** Use data insights and analytics to inform the way we curate, target, A/B test, and implement content.
- **Education:** Four-year or Graduate Degree in Marketing, Communications, Journalism, or any other related discipline or commensurate work experience or demonstrated competence.
- **Experience:** Typically has 10+ years of job-related experience or 8-10 years of management experience, preferably in Interactive marketing, online customer service, or a related field.
- **Experience Managing Editorial Calendar:** Experience managing an editorial calendar.
- **Industry Knowledge:** Impeccable judgment and understanding of current and emerging industry trends.
- **Communication Skills:** Outstanding written and verbal communication skills, with meticulous attention to detail.
- **Analytical Skills:** Excellent analytical and problem-solving skills.
- **Business Acumen:** Demonstrated business acumen, understanding of organizational strategy, and ability to navigate matrixed teams/resources.
- **Growth Mindset:** Comfortable with ambiguity and shifting priorities; demonstrated growth mindset.
**HP Offers:** HP occasionally offers work authorization sponsorship for critical need roles. However, this opportunity currently does not offer work authorization sponsorship.
**Benefits Package:** HP offers a comprehensive benefits package, including dental insurance, disability insurance, employee assistance program, flexible schedule, flexible spending account, health insurance, and life insurance.