B2B Business Development Manager
4 days ago
We are seeking an experienced B2B Marketing Manager to join our dynamic team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing strategies that drive lead generation, brand awareness, and revenue growth within the B2B arm of our business.
Responsibilities:
- Evaluate and improve existing marketing processes to increase efficiency and productivity
- Develop and execute targeted marketing campaigns to engage key stakeholders and drive business growth
- Cultivate relationships with external vendors and agencies to support marketing initiatives
- Manage and analyze marketing metrics to optimize campaign performance
- Stay up-to-date with industry trends and best practices to inform marketing strategies
Requirements:
- Minimum 5 years of experience in B2B marketing, preferably within the loyalty, technology, or lifestyle industries
- Demonstrated success in executing B2B marketing campaigns that meet strategic objectives
- A deep understanding of digital marketing channels and tools, including CRM systems, social media platforms, and SEO
- Exceptional written and verbal communication skills
- Outstanding project management abilities, with a proven track record of managing multiple priorities and meeting deadlines
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