Multichannel Marketing Manager

3 days ago


Dubai, Dubai, United Arab Emirates Majid Al Futtaim Full time

We are seeking a skilled Digital Marketing Specialist to join our team at Majid Al Futtaim. As a member of our team, you will play a key part in implementing our Marketing & Communications strategy, coordinating marketing efforts across cross-functional teams and suppliers/agencies for assigned brands.

About the Role
  • You will work closely with our Marketing Manager to expand our footprint, differentiate Majid Al Futtaim Lifestyle, and enhance brand reputation.
  • This is an exciting opportunity to join a dynamic team that strives to create memorable experiences for our customers.
Responsibilities
  • Brief, coordinate, and execute marketing initiatives through an annual Marketing calendar aligned with overall brand Marketing & Communications strategy.
  • Develop and manage strategies for campaigns across search engines and app stores in collaboration with media agencies.
  • Own and drive all aspects of SEM and Paid App marketing, identifying new ways to grow our presence on Google, App Stores, and Affiliate Networks.
  • Prepare performance reports with analysis to update management on marketing spend per brand and optimize utilization within the Marketing budget.
  • Maintain accurate bookkeeping and optimal utilization of marketing spend per brand.
  • Support building clear understanding of brand values, customer profile, and behaviors to ensure relevant marketing communication and messaging.
  • Create synergy between channels of communication, reaching the brand message to customers through effective and efficient mediums.
  • Cultivate professional relationships with cross-functional teams to streamline diverse efforts and achieve common goals.
  • Brief, coordinate, and execute advertising and promotional plans to drive traffic and sales (Offline and online).


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