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Market Insights Analyst

1 week ago

Dubai, Dubai, United Arab Emirates Voli Agency Full time

Freelance Product Research Analyst

Voli Agency is seeking a highly motivated and detail-oriented Freelance Product Research Analyst to join our team. In this role, you will be responsible for conducting in-depth research and analysis to inform our product development strategies.

Key Responsibilities:

  1. Market Analysis: Develop and implement comprehensive research plans to uncover key insights into consumer preferences, market trends, and competitive landscapes.
  2. Consumer Insights: Design and execute surveys, interviews, and focus groups to gather valuable insights into consumer behaviors, needs, and preferences.
  3. Competitive Analysis: Analyze competitor products, pricing strategies, and market positioning to identify areas for improvement and opportunities for growth.
  4. Trend Identification: Stay up-to-date on industry trends, technological advancements, and emerging consumer preferences to provide informed recommendations for product development.
  5. Data Interpretation: Analyze complex datasets to extract meaningful insights and trends, using statistical tools and data visualization techniques to present findings effectively.
  6. Reporting: Prepare clear and concise reports and presentations summarizing research findings and strategic recommendations.
  7. Collaboration: Work closely with product development, marketing, and sales teams to align research findings with product strategies and business objectives.
  8. Project Management: Manage multiple research projects simultaneously, ensuring timely delivery and adherence to quality standards.

Requirements:

  1. Experience: Entry Level
  2. Education: Bachelor's degree in Marketing, Business Administration, Economics, Psychology, or a related field. Advanced degree (Master's) preferred.
  3. Research Skills: Proficiency in qualitative and quantitative research methodologies, including survey design, interviews, and data analysis tools.
  4. Analytical Abilities: Strong analytical skills with the ability to interpret data, identify trends, and make data-driven recommendations.
  5. Communication Skills: Excellent written and verbal communication skills. Ability to present complex information in a clear and actionable manner.
  6. Detail-Oriented: High attention to detail and accuracy in data collection, analysis, and reporting.
  7. Team Player: Strong interpersonal skills and the ability to collaborate effectively with team members and stakeholders.