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Data-Driven Marketing Leader

3 weeks ago

Dubai, Dubai, United Arab Emirates Canonical Full time

**Job Description:**

We are seeking a talented Data-Driven Marketing Leader to join our team at Canonical. As a key member of our growth engineering team, you will be responsible for leading the development and implementation of data-driven marketing strategies to drive commercial success.

**Responsibilities:

  • Lead the growth engineering team in developing and executing data-driven marketing strategies
  • Design and implement analytics tools and technologies to measure and analyze customer behavior and digital marketing performance
  • Analyze campaign performance across various channels, including paid search, social media, SEO, and display ads
  • Develop and manage models to attribute revenue accurately to marketing efforts
  • Collaborate with cross-functional teams, including sales, finance, and product, to ensure alignment with broader business objectives

**Requirements:

  • Undergraduate or postgraduate degree in data science, statistics, mathematics, computer science, or engineering, or equivalent experience
  • Strong analytical mindset with solid evidence of managing projects that drive commercial success
  • Knowledge of advanced marketing analytics techniques, coding/scripting languages, and databases
  • Exceptional management experience, leading analytical and creative professionals to excellence