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Social Media Manager

2 months ago


Sharjah, Sharjah, United Arab Emirates BABYGROW FZC Full time
About the Role

We are seeking a highly skilled Digital Marketing Specialist to join our team at BABYGROW FZC. As a key member of our marketing department, you will be responsible for developing and executing social media strategies to increase brand awareness, engage with our audience, and drive online traffic.

Key Responsibilities
  1. Social Media Strategy Development

Develop and implement social media strategies that align with our business goals and target audience preferences. Conduct market research and competitor analysis to identify opportunities and trends.

Content Creation and Curation

Create engaging and high-quality content (text, image, video) for various social media platforms, including Facebook, Twitter, Instagram, LinkedIn, and others. Ensure content aligns with our brand messaging and maintains a consistent tone and style.

Social Media Management and Engagement

Schedule and publish posts across all social media channels. Monitor social media accounts, respond to comments and messages, and engage with the audience in a timely manner. Track and report on social media performance using analytics tools.

Campaign Execution and Planning

Plan and execute social media campaigns to promote our products, services, and events. Collaborate with the marketing team to ensure social media activities are integrated with other marketing efforts.

Community Building and Engagement

Build and nurture relationships with social media influencers, partners, and key stakeholders. Organize and participate in online conversations and events to increase brand visibility and engagement.

Analytics and Reporting

Monitor and analyze social media metrics to evaluate the effectiveness of campaigns and strategies. Prepare regular reports on social media performance, providing insights and recommendations for improvement.

Staying Current with Industry Trends

Stay current with the latest social media trends, tools, and best practices. Continuously explore new opportunities to enhance our social media presence and engagement.

Requirements
  1. Education

Bachelor's degree in Marketing, Communications, or a related field.

Experience

Proven experience as a Digital Marketing Specialist or in a similar role. Strong understanding of social media platforms, trends, and best practices.

Skills

Excellent written and verbal communication skills. Creative thinking and ability to generate innovative content ideas. Proficiency in social media management tools. Basic knowledge of graphic design tools. Ability to work independently and as part of a team. Strong analytical skills and attention to detail.

Qualifications

Digital marketing experience: 3 years (Required). Social media experience: 5 years (Required).

Job Type and Pay

Full-time position. AED 3,000.00 - AED 4,000.00 per month.