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Content Strategist and Creative Lead
2 months ago
We are seeking a highly skilled Content Strategist and Creative Lead to join our team at Siemens. As a key member of our marketing team, you will be responsible for developing and implementing content strategies that drive business growth and reputation.
Key Responsibilities:- Collaborate with cross-functional teams to plan, develop, and evaluate content for omni-channel campaigns, ensuring alignment with business objectives.
- Lead brainstorming sessions to generate creative themes, strategies, and story ideas for campaigns, leveraging your expertise in marketing and communications.
- Develop and lead copywriting projects, including case studies, email campaigns, web copy, digital advertising, packaging, and marketing collateral, to engage target audiences and drive business results.
- Copyedit campaign content across all relevant platforms and channels, ensuring consistency and quality in messaging and tone.
- Collect campaign content by conducting interviews with client stakeholders and subject matter experts, to gain valuable insights and perspectives.
Requirements: To be successful in this role, you will need to have a strong background in marketing and communications, with experience in content strategy and copywriting. You should be able to work effectively in a team environment, with excellent collaboration and communication skills. Additionally, you should have a keen eye for detail and be able to manage multiple projects simultaneously.