Digital Marketing Manager

6 days ago


Abu Dhabi, Abu Dhabi, United Arab Emirates Rayhaan Hotels & Resorts Full time
About the Role

We are looking for a skilled Digital Marketing Manager to lead our online marketing efforts and drive business growth. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to increase online traffic and revenue.

Key Responsibilities:
  1. Assist the Director of Marketing & Communications in developing and increasing traffic through direct and semi-direct online channels that will improve the overall revenue for the property and other key financial and customer metrics.
  2. Develop and execute online campaigns across all online channels, including social media and third-party websites.
  3. Monitor and manage the property's online presence, ensuring accuracy and brand compliance across all channels.
  4. Develop e-newsletters and other online advertising mediums, handling the property's presence on partners' websites and e-newsletters.
  5. Conduct regular quality assurance audits on the hotel's descriptive content and images to ensure parity on all channels and integrity with the brand website.
  6. Load and update content (photography and descriptions) for the property on all online channels in cooperation with the Director of Marketing & Communications.
  7. Monitor and assess the property's reviews on online portals, ensuring official feedback from the hotel is in place whenever necessary and manage the ORM system and reports.
  8. Identify and evaluate new marketing opportunities to increase direct internet traffic and drive online production.


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